BRAIT P.L.C.
(Registered in Mauritius as a Public Limited Company)
(Registration No. 183309 GBC)
Share code: BAT ISIN: LU0011857645
Bond code: WKN: A2SBSU ISIN: XS2088760157
LEI: 549300VB8GBX4UO7WG59
(“Brait” or the “Company”)

DEALINGS IN SECURITIES BY ASSOCIATES OF DIRECTORS

In accordance with the requirements of the European Union, the notification and public disclosure of transactions by
persons discharging managerial responsibilities ("PDMRs”) and persons closely associated with them is set out below:

 1.       Details of the person discharging managerial responsibilities/person closely associated
 a)       Name                              Titan Premier Investments (Pty) Ltd (“Titan”)

 2.       Reason for the notification
 a)       Position / status                   Person Closely Associated with a PDMR*
 b)       Initial notification /              Initial notification
          amendment

 3.       Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction
          monitor
 a)       Name                               Brait P.L.C
 b)       LEI                                549300VB8GBX4UO7WG59

 4.1      Details of the transaction(s) section to be repeated for (i) each type of instrument; (ii) each type of
          transaction; (iii) each date; and (iv) each place where transactions have been conducted
 a)       Description of the financial        Ordinary shares
          instrument, type of instrument
          Identification code                 BAT
 b)       Nature of the transaction           On-market purchase of shares
 c)       Price(s) and volume(s)              Price(s)                                   Volume(s)
                                              R1.05                                      23,784,392
 d)       Aggregated information
          Aggregated volume                   23,784,392
          Price                               24,964,097.84
 e)       Date of the transaction             09/07/2024
 f)       Place of the transaction            Johannesburg Stock Exchange

 4.2      Details of the transaction(s) section to be repeated for (i) each type of instrument; (ii) each type of
          transaction; (iii) each date; and (iv) each place where transactions have been conducted
 a)       Description of the financial        Ordinary shares
          instrument, type of instrument
          Identification code                 BAT
 b)       Nature of the transaction           On-market purchase of shares
 c)       Price(s) and volume(s)              Price(s)                                   Volume(s)
                                              R1.05                                      23,976,201
 d)       Aggregated information
          Aggregated volume                   23,976,201
          Price                               R25,172,613.43
 e)       Date of the transaction             10/07/2024
 f)       Place of the transaction            Johannesburg Stock Exchange


* Dr CH Wiese is director of Titan and is also a director of Brait P.L.C.
In accordance with rule 1001 of the Luxembourg Rules and Regulations, shareholders of the Company are hereby
informed that as a result of the ordinary share acquisitions detailed above, Dr Wiese’s indirect beneficial shareholding
held through Titan and its affiliates has increased from 28.66% to 34.26%.



Port Louis, Mauritius
12 July 2024

Brait’s Ordinary Shares are primary listed and admitted to trading on the Euro MTF market of the Luxembourg Stock
Exchange (“LuxSE”) and its secondary listing is on the exchange operated by the JSE Limited (“JSE”). The Company’s
2024 Convertible Bonds due 4 December 2024 are dual listed on the Open Market (“Freiverkehr”) segment of the
Frankfurt Stock Exchange as well as the Official Market of the Stock Exchange of Mauritius (“SEM”).

LuxSE Listing Agent:
Harney Westwood & Riegels SARL

JSE Sponsor:
Rand Merchant Bank (A division of FirstRand Bank Limited)

SEM Authorised Representative and Sponsor:
Perigeum Capital Ltd