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Published: 2022-08-03 07:06:56 ET
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EX-99.1 4 exhibit991q22022.htm EX-99.1 Document

Exhibit 99.1
criteologo2021.jpg
CRITEO REPORTS STRONG SECOND     QUARTER 2022 RESULTS

Completed the Acquisition of IPONWEB, a Market-Leading AdTech Platform Company
Raises 2022 Contribution ex-TAC Guidance with IPONWEB Acquisition
Announces Investor Day on September 26, 2022


NEW YORK - August 3, 2022 - Criteo S.A. (NASDAQ: CRTO) ("Criteo" or the "Company"), the commerce media company, today announced the completion of its acquisition of IPONWEB and financial results for the three and six months ended June 30, 2022.

Completion of the Acquisition of IPONWEB

Criteo completed the acquisition of IPONWEB, a market-leading AdTech platform company with world-class media trading capabilities, on August 1, 2022.

With this strategic acquisition, Criteo accelerates its Commerce Media Platform strategy to better serve its enterprise marketers – and their agency partners – by leveraging IPONWEB's well-established Demand Side Platform (DSP) and Supply Side Platform (SSP) solutions. This acquisition also expands monetization opportunities for all media owners, including retailers, and provides critical capabilities for first-party data management across the ecosystem.

On December 9, 2021, Criteo announced that it had entered into exclusive negotiations to acquire IPONWEB for $380 million, made up of $305 million in cash and $75 million in treasury shares. In accordance with the revised terms of the transaction, Criteo acquired IPONWEB for $250 million, subject to customary purchase price adjustments, made up of approximately $180 million paid in cash and approximately $70 million paid in Criteo treasury shares at closing, plus potential earnout consideration of up to $100 million to be paid in cash over the next eighteen months subject to certain financial and other performance milestones. The restructured transaction also excludes IPONWEB’s subsidiary in Russia.

Second Quarter 2022 Financial Highlights:

The following table summarizes our consolidated financial results for the three and six months ended June 30, 2022:

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY Change20222021YoY Change
(in millions, except EPS data)
GAAP Results
Revenue$495 $551 (10)%$1,006 $1,092 (8)%
Gross Profit$185 $183 %$369 $362 %
Net Income$18 $15 18 %$39 $38 %
Gross Profit margin37 %33 %4ppt37 %33 %4ppt
Diluted EPS$0.27 $0.23 17 %$0.60 $0.58 %
Cash from operating activities$14 $26 (47)%$89 $104 (14)%
Cash and cash equivalents$563 $490 15 %$563 $490 15 %
Non-GAAP Results1
Contribution ex-TAC$215 $220 (3)%$431 $434 (1)%
Contribution ex-TAC margin43 %40 %3ppt43 %40 %3ppt
Adjusted EBITDA$50 $67 (26)%$113 $143 (21)%
Adjusted diluted EPS$0.58 $0.63 (8)%$1.11 $1.31 (15)%
Free Cash Flow (FCF)$(1)$13 (111)%$68 $77 (12)%
FCF / Adjusted EBITDA(3)%20 %(23)ppt60 %54 %6ppt


___________________________________________________
1 Contribution ex-TAC, Contribution ex-TAC margin, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted diluted EPS and Free Cash Flow are not measures calculated in accordance with U.S. GAAP.

1


“Our second quarter performance demonstrates our team's strong execution and the value we bring to our clients,” said Megan Clarken, Chief Executive Officer of Criteo. “We are thrilled to welcome IPONWEB to Criteo. Together with IPONWEB, we expect to have significant scale and differentiated first-party data capabilities to meet the fast-growing demand for Commerce and Retail Media solutions on the open internet.”

Operating Highlights

On August 1st, we completed the acquisition of IPONWEB for $250 million, including approximately $180 million paid in cash and approximately $70 million paid in Criteo treasury shares at closing, plus potential earnout consideration of up to $100 million.
Retail Media Contribution ex-TAC grew 42% year-over-year at constant currency2, and same-retailer Contribution ex-TAC3 for Retail Media increased 37% year-over-year.
Marketing Solutions Contribution ex-TAC grew 2% year-over-year at constant currency2.
We expanded our platform adoption with large retailers and marketplaces, including Bloomingdale’s, Deliveroo and Lowe's Canada.
We rolled out our API Partner Program in EMEA and added ChannelAdvisor as an API Partner in the U.S.
The French Competition Authority issued a favorable decision that will restore Criteo's partner status and partner access to Meta ad inventory globally.
Criteo's activated media spend4 by the Commerce Media Platform for marketers and media owners was over $2.8 billion in the last 12 months and $676 million in Q2, growing 9% at constant currency2.
We had 725 million Daily Active Users (DAUs), over 60% of which on the web are addressable through media owners we have direct access to, as we continue to build Criteo's first-party commerce media network.
In July 2022, we signed a mandate letter and term sheet, subject to customary conditions, for an expanded €407 million ($418 million) revolving credit facility.


Financial Summary

Revenue for Q2 2022 was $495 million, gross profit was $185 million and Contribution ex-TAC was $215 million. Net income for Q2 was $18 million, or $0.27 per share on a diluted basis. Adjusted EBITDA for Q2 was $50 million, resulting in an adjusted diluted EPS of $0.58. As reported, Revenue for Q2 decreased by 10%, gross profit increased 1% and Contribution ex-TAC decreased by 3%. At constant currency, Revenue for Q2 decreased by 3% and Contribution ex-TAC increased by 7%. Cash flow from operating activities was $14 million and Free Cash Flow was $(1) million in Q2. As of June 30, 2022, we had $573 million in cash and marketable securities on our balance sheet.
Sarah Glickman, Chief Financial Officer, said, “Strong growth in our Retail Media and Audience Targeting solutions, and resilient performance in our retargeting solutions delivered 7% growth in Contribution ex-TAC at constant currency, despite a slower macro environment and the suspension of our Russia operations. We are on pace to deliver sustainable and profitable growth in 2022 and we remain confident in our long-term growth outlook. With our strategic acquisition of IPONWEB and our share buyback program, we are deploying our capital to accelerate growth and drive near- and long-term shareholder value.”

Second Quarter 2022 Results

Revenue, Gross Profit and Contribution ex-TAC

Revenue decreased by 10% year-over-year in Q2 2022, or 3% at constant currency, to $495 million (Q2 2021: $551 million). Gross profit increased by 1% year-over-year in Q2 2022 to $203 million (Q2 2021: $183 million). Gross profit as a percentage of revenue, or gross profit margin, was 37% (Q2 2021: 33%). Contribution ex-TAC in the second quarter decreased 3% year-over-year, or increased 7% at constant currency, to $215 million (Q2 2021: $220 million). Contribution ex-TAC as a percentage of revenue, or Contribution ex-TAC margin, was 43% (Q2 2021: 40%), up 300 basis points year-over-year, largely driven by Retail Media and the acceleration of our client transition to the Company's platform.

Marketing Solutions revenue decreased 10%, or decreased 2% at constant currency, and Marketing Solutions Contribution ex-TAC decreased 8%, or increased 2% at constant currency, driven by healthy demand from Retail clients and a rebound in Travel, partially offset by anticipated identity and privacy changes and the suspension of the Company's operations in Russia.
Retail Media revenue decreased 14%, or 12% at constant currency, reflecting the impact related to the ongoing client migration to the Company's platform. Retail Media Contribution ex-TAC increased 36%, or 42% at constant currency, driven by continued strength in Retail Media onsite, new client integrations and growing network effects of the platform.





___________________________________________________
1 Contribution ex-TAC, Contribution ex-TAC margin, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted diluted EPS and Free Cash Flow are not measures calculated in accordance with U.S. GAAP.
2 Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
3 Same-client profitability or Contribution ex-TAC is the profitability or Contribution ex-TAC generated by clients that were live with us in a given quarter and are still live with us the same quarter in the following year.
4 Activated media spend is defined as the sum of our Marketing Solutions revenue and the media spend activated on behalf of our Retail Media clients.
2



Net Income and Adjusted Net Income

Net income was $18 million in Q2 2022 (Q2 2021: $15 million). Net income margin as a percentage of revenue was 4% (Q2 2021: 3%). Net income available to shareholders of Criteo was $17 million, or $0.27 per share on a diluted basis (Q2 2021: $15 million, or $0.23 per share on a diluted basis).

Adjusted net income, or net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs, restructuring related and transformation costs and the tax impact of these adjustments, was $36 million, or $0.58 per share on a diluted basis (Q2 2021: $41 million, or $0.63 per share on a diluted basis).

Adjusted EBITDA and Operating Expenses

Adjusted EBITDA was $50 million, in line with the Company's guidance, representing a decrease of 26% year-over-year (Q2 2021: $67 million). This was driven by planned growth investments, including investments in our people and marketing events, partially offset by higher Contribution ex-TAC over the period. Adjusted EBITDA as a percentage of Contribution ex-TAC, or Adjusted EBITDA margin, was 23% (Q2 2021: 31%).

Operating expenses increased 8% year-over-year to $176 million (Q2 2021: $163 million), mostly driven by higher headcount-related expense, including equity awards compensation expense, balanced with effective cost management. Operating expenses, excluding the impact of equity awards compensation expense, pension costs, acquisition-related costs, restructuring related and transformation costs, and depreciation and amortization, which we refer to as Non-GAAP operating expenses, increased by 13% or $17 million, to $148 million (Q2 2021: $131 million).

Cash Flow, Cash and Financial Liquidity Position

Cash flow from operating activities decreased 47% year-over-year to $14 million in Q2 2022 (Q2 2021: $26 million).

Free Cash Flow, defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment, decreased to $(1) million in Q2 2022 (Q2 2021: $13 million).

Cash and cash equivalents increased $47 million compared to December 31, 2021 to $563 million, after spending approximately $21 million on share repurchases in the second quarter of 2022.

As of June 30, 2022, the Company had total financial liquidity of approximately $1 billion, including its cash position, marketable securities, Revolving Credit Facility and treasury shares reserved for M&A.

2022 Business Outlook

The following forward-looking statements reflect Criteo’s expectations as of August 3, 2022.

Third quarter 2022 guidance:
We expect Contribution ex-TAC between $223 million and $229 million, or year-over-year growth at constant-currency of +12% to +15%, including the contribution from our IPONWEB acquisition.
We expect Adjusted EBITDA between $48 million and $53 million.

Fiscal year 2022 guidance:
We now expect Contribution ex-TAC to grow by 11% to 14% at constant currency, including the contribution from our IPONWEB acquisition.
We now to expect an Adjusted EBITDA margin of approximately 30% to 31% of Contribution ex-TAC and a Free Cash Flow conversion rate of about 45% of Adjusted EBITDA.

The above guidance for the third quarter and fiscal year ending December 31, 2022 assumes the following exchange rates for the main currencies impacting our business: a U.S. dollar-euro rate of 0.943, a U.S. dollar-Japanese Yen rate of 127, a U.S. dollar-British pound rate of 0.797, a U.S. dollar-Korean Won rate of 1,190 and a U.S. dollar-Brazilian real rate of 5.30.

The above guidance assumes that no additional acquisitions are completed during the third quarter of 2022 or the fiscal year ended December 31, 2022.

Reconciliations of Contribution ex-TAC, Adjusted EBITDA and Adjusted EBITDA margin guidance to the closest corresponding U.S. GAAP measures are not available without unreasonable efforts on a forward-looking basis due to the high variability, complexity and low visibility with respect to the charges excluded from these non-GAAP measures; in particular, the measures and effects of equity awards compensation expense specific to equity compensation awards that are directly impacted by unpredictable fluctuations in our share price. The variability of the above charges could potentially have a significant impact on our future U.S. GAAP financial results.
3


New Revolving Credit Facility

Criteo signed a mandate letter and term sheet, subject to customary conditions, for an expanded 407 million ($418 million), five-year revolving credit facility, which would replace the Company's prior 294 million ($305 million) facility. The mandate letter and term sheet were signed on July 29, 2022 and the Company expects to enter into a definitive agreement in the third quarter. The increased borrowing capacity reflects Criteo's financial strength and growth outlook.

Investor Day

Criteo also announced today that it will host an Investor Day in New York City on September 26, 2022. The Investor Day will be an opportunity for the Company to provide an update on its mid-term financial outlook.

Update to Constant Currency Calculation Methodology

Beginning in the second quarter of 2022, the Company updated its methodology for calculating results on a constant currency basis, which are non-GAAP measures. The Company will use the prior year’s monthly exchange rates where the settlement or billing currencies are in currencies other than US dollars. The Q1 2022 constant currency results have been revised consistent with this updated methodology.

Non-GAAP Financial Measures

This press release and its attachments include the following financial measures defined as non-GAAP financial measures by the U.S. Securities and Exchange Commission ("SEC"): Contribution ex-TAC, Contribution ex-TAC margin, Adjusted EBITDA, Adjusted EBITDA margin, Adjusted Net Income, Adjusted diluted EPS, Free Cash Flow and Non-GAAP Operating Expenses. These measures are not calculated in accordance with U.S. GAAP.

Contribution ex-TAC is a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other costs of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can provide useful measures for period-to-period comparisons of our business.

Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors.

Adjusted EBITDA is our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs and restructuring related and transformation costs.

Adjusted EBITDA and Adjusted EBITDA margin are key measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operational plans. In particular, we believe that by eliminating equity awards compensation expense, pension service costs, depreciation and amortization expense, acquisition-related costs and restructuring related and transformation costs, Adjusted EBITDA and Adjusted EBITDA margin can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA and Adjusted EBITDA margin provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.

Adjusted Net Income is our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs and the tax impact of these adjustments. Adjusted Net Income and Adjusted diluted EPS are key measures used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital.

In particular, we believe that by eliminating equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs and the tax impact of these adjustments, Adjusted Net Income and Adjusted diluted EPS can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income and Adjusted diluted EPS provide useful information to investors and the market generally in understanding and evaluating our results of operations in the same manner as our management and board of directors.


4


Free Cash Flow is defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment. Free Cash Flow Conversion is defined as free cash flow divided by Adjusted EBITDA. Free Cash Flow and Free Cash Flow Conversion are key measures used by our management and board of directors to evaluate the Company's ability to generate cash. Accordingly, we believe that Free Cash Flow and Free Cash Flow Conversion permit a more complete and comprehensive analysis of our available cash flows.

Non-GAAP Operating Expenses are our consolidated operating expenses adjusted to eliminate the impact of depreciation and amortization, equity awards compensation expense, pension service costs, and restructuring related and transformation costs. The Company uses Non-GAAP Operating Expenses to understand and compare operating results across accounting periods, for internal budgeting and forecasting purposes, for short-term and long-term operational plans, and to assess and measure our financial performance and the ability of our operations to generate cash. We believe Non-GAAP Operating Expenses reflects our ongoing operating expenses in a manner that allows for meaningful period-to-period comparisons and analysis of trends in our business. As a result, we believe that Non-GAAP Operating Expenses provides useful information to investors in understanding and evaluating our core operating performance and trends in the same manner as our management and in comparing financial results across periods. In addition, Non-GAAP Operating Expenses is a key component in calculating Adjusted EBITDA, which is one of the key measures the Company uses to provide its quarterly and annual business outlook to the investment community.


Please refer to the supplemental financial tables provided in the appendix of this press release for a reconciliation of Contribution ex-TAC to gross profit, Adjusted EBITDA to net income, Adjusted Net Income to net income, Free Cash Flow to cash flow from operating activities, and Non-GAAP Operating Expenses to operating expenses, in each case, the most comparable U.S. GAAP measure. Our use of non-GAAP financial measures has limitations as an analytical tool, and you should not consider such non-GAAP measures in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: 1) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; and 2) other companies may report Contribution ex-TAC, Contribution ex-TAC margin, Adjusted EBITDA, Adjusted Net Income, Free Cash Flow, Non-GAAP Operating Expenses or similarly titled measures but calculate them differently or over different regions, which reduces their usefulness as comparative measures. Because of these and other limitations, you should consider these measures alongside our U.S. GAAP financial results, including revenue and net income.

Forward-Looking Statements Disclosure

This press release contains forward-looking statements, including projected financial results for the quarter ending September 30, 2022 and the year ending December 31, 2022, our expectations regarding our market opportunity and future growth prospects and other statements that are not historical facts and involve risks and uncertainties that could cause actual results to differ materially. Factors that might cause or contribute to such differences include, but are not limited to: failure related to our technology and our ability to innovate and respond to changes in technology, uncertainty regarding the scope and impact of the COVID-19 pandemic on our employees, operations, revenue and cash flows, uncertainty regarding our ability to access a consistent supply of internet display advertising inventory and expand access to such inventory, including without limitation uncertainty regarding the timing and scope of proposed changes to and enhancements of the Chrome browser announced by Google, investments in new business opportunities and the timing of these investments, whether the projected benefits of acquisitions materialize as expected, including the successful integration of our acquisition of IPONWEB, uncertainty regarding international growth and expansion (including related to changes in a specific country's or region's political or economic conditions), the impact of the invasion of Ukraine by Russia, including resulting sanctions, the impact of competition, uncertainty regarding legislative, regulatory or self-regulatory developments regarding data privacy matters and the impact of efforts by other participants in our industry to comply therewith, the impact of consumer resistance to the collection and sharing of data, our ability to access data through third parties, failure to enhance our brand cost-effectively, recent growth rates not being indicative of future growth, our ability to manage growth, potential fluctuations in operating results, our ability to grow our base of clients, and the financial impact of maximizing Contribution ex-TAC, as well as risks related to future opportunities and plans, including the uncertainty of expected future financial performance and results and those risks detailed from time-to-time under the caption "Risk Factors" and elsewhere in the Company’s SEC filings and reports, including the Company's Annual Report on Form 10-K filed with the SEC on February 25, 2022, and in subsequent Quarterly Reports on Form 10-Q as well as future filings and reports by the Company. Importantly, at this time, the COVID-19 pandemic continues to have, and inflation and rising interest rates in the U.S. could have, an impact on Criteo's business, financial condition, cash flow and results of operations. There are uncertainties about the duration and the extent of the impact of the COVID-19 pandemic.

Except as required by law, the Company undertakes no duty or obligation to update any forward-looking statements contained in this release as a result of new information, future events, changes in expectations or otherwise.



5



Conference Call Information

Criteo’s senior management team will discuss the Company’s earnings on a call that will take place today, August 3, 2022, at 8:00 AM ET, 2:00 PM CET. The conference call will be webcast live on the Company's website at https://criteo.investorroom.com/ and will subsequently be available for replay.

United States:         +1 855 209 8212
International:            +1 412 317 0788
France                080-510-2319

Please ask to be joined into the "Criteo" call.

About Criteo

Criteo (NASDAQ: CRTO) is the global commerce media company that enables marketers and media owners to drive better commerce outcomes. Its industry leading Commerce Media Platform connects 22,000 marketers and thousands of media owners to deliver richer consumer experiences from product discovery to purchase. By powering trusted and impactful advertising, Criteo supports an open internet that encourages discovery, innovation, and choice. For more information, please visit www.criteo.com.

Contacts

Criteo Investor Relations
Melanie Dambre, m.dambre@criteo.com

Criteo Public Relations
Jessica Meyers, j.meyers@criteo.com

Financial information to follow

6


CRITEO S.A.
Consolidated Statement of Financial Position
(U.S. dollars in thousands, unaudited)

June 30, 2022December 31, 2021
Assets
Current assets:
Cash and cash equivalents$562,546 $515,527 
 Trade receivables, net of allowances of $50.5 million and $45.4 million at June 30, 2022 and December 31, 2021, respectively
490,643 581,988 
Income taxes19,888 8,784 
Other taxes68,608 73,388 
Other current assets39,240 34,182 
Marketable securities - current portion10,000 50,299 
Total current assets1,190,925 1,264,168 
Property, plant and equipment, net124,133 139,961 
Intangible assets, net78,018 82,627 
Goodwill322,972 329,699 
Right of Use Asset - operating lease108,563 120,257 
Marketable securities - non current portion— 5,000 
Non-current financial assets4,908 6,436 
Deferred tax assets26,288 35,443 
    Total non-current assets664,882 719,423 
Total assets$1,855,807 $1,983,591 
Liabilities and shareholders' equity
Current liabilities:
Trade payables$400,058 $430,245 
Contingencies2,410 3,059 
Income taxes3,791 6,641 
Financial liabilities - current portion255 642 
Lease liability - operating - current portion32,110 34,066 
Other taxes50,589 60,236 
Employee - related payables70,435 98,136 
Other current liabilities44,390 39,523 
Total current liabilities604,038 672,548 
Deferred tax liabilities2,907 3,053 
Defined benefit plans3,213 5,531 
Financial liabilities - non current portion334 360 
Lease liability - operating - non current portion82,984 93,893 
Other non-current liabilities4,859 9,886 
    Total non-current liabilities94,297 112,723 
Total liabilities698,335 785,271 
Commitments and contingencies
Shareholders' equity:
Common shares, €0.025 par value, 65,794,032 and 65,883,347 shares authorized, issued and outstanding at June 30, 2022 and December 31, 2021, respectively.
2,147 2,149 
Treasury stock, 5,265,393 and 5,207,873 shares at cost as of June 30, 2022 and December 31, 2021, respectively.
(148,509)(131,560)
Additional paid-in capital750,774 731,248 
Accumulated other comprehensive income (loss)(106,293)(40,294)
Retained earnings628,198 601,588 
Equity - attributable to shareholders of Criteo S.A.1,126,317 1,163,131 
Non-controlling interests31,155 35,189 
Total equity1,157,472 1,198,320 
Total equity and liabilities$1,855,807 $1,983,591 


7


CRITEO S.A.
Consolidated Statement of Income
(U.S. dollars in thousands, except share and per share data, unaudited)
Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY
Change
20222021YoY
Change
Revenue$495,090 $551,311 (10)%$1,005,657 $1,092,388 (8)%
Cost of revenue
Traffic acquisition cost(280,565)(331,078)(15)%(574,215)(658,745)(13)%
Other cost of revenue(29,550)(37,364)(21)%(62,443)(72,076)(13)%
Gross profit184,975 182,869 %368,999 361,567 %
Operating expenses:
Research and development expenses(41,496)(41,915)(1)%(75,523)(73,612)%
Sales and operations expenses(99,313)(80,751)23 %(188,312)(160,105)18 %
General and administrative expenses(34,988)(40,474)(14)%(68,324)(73,902)(8)%
Total Operating expenses(175,797)(163,140)%(332,159)(307,619)%
Income from operations9,178 19,729 (53)%36,840 53,948 (32)%
Financial and Other income (expense)16,412 (519)NM20,442 (1,237)NM
Income before taxes25,590 19,210 33 %57,282 52,711 %
Provision for income taxes(7,916)(4,181)89 %(18,330)(14,232)29 %
Net Income$17,674 $15,029 18 %$38,952 $38,479 %
Net income available to shareholders of Criteo S.A.$17,033 $14,804 15 %$37,620 $37,210 %
Net income available to non-controlling interests$641 $225 NM$1,332 $1,269 %
Weighted average shares outstanding used in computing per share amounts:
Basic60,240,344 60,663,301 60,488,429 60,702,780 
Diluted62,303,670 64,665,212 62,957,718 64,371,603 
Net income allocated to shareholders per share:
Basic$0.28 $0.24 17 %$0.62 $0.61 %
Diluted$0.27 $0.23 17 %$0.60 $0.58 %

8


CRITEO S.A.
Consolidated Statement of Cash Flows
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY
Change
20222021YoY
Change
Net income$17,674 $15,029 18 %$38,952 $38,479 1 %
Non-cash and non-operating items12,854 35,888 (64)%47,580 65,905 (28)%
           - Amortization and provisions22,207 25,161 (12)%48,818 42,386 15 %
           - Equity awards compensation expense (1)
12,021 11,670 %21,510 18,885 14 %
           - Net gain or (loss) on disposal of non-current assets(705)14 NM(696)3,959 NM
           - Change in deferred taxes5,055 (2,693)NM7,923 2,305 NM
           - Change in income taxes(14,246)1,724 NM(14,678)(1,655)NM
           - Other(11,478)12 NM(15,297)25 NM
Changes in working capital related to operating activities(16,556)(24,557)(33)%2,370 (662)NM
           - (Increase) / Decrease in trade receivables(27,262)(21,031)30 %65,476 26,195 NM
           - Increase / (Decrease) in trade payables32,695 (9,266)NM(16,977)(19,906)(15)%
           - (Increase) / Decrease in other current assets4,352 (137)NM(14,595)(5,187)NM
           - Increase / (Decrease) in other current liabilities(28,131)3,458 NM(31,313)(1,069)NM
           - Change in operating lease liabilities and right of use assets1,790 2,419 (26)%(221)(695)(68)%
CASH FROM OPERATING ACTIVITIES13,972 26,360 (47)%88,902 103,722 (14)%
Acquisition of intangible assets, property, plant and equipment(21,937)(15,663)40 %(32,794)(27,616)19 %
Change in accounts payable related to intangible assets, property, plant and equipment6,485 2,535 NM11,778 708 NM
Payment for businesses, net of cash acquired— (9,598)NM— (9,598)NM
Change in other non-current financial assets21,822 (17,056)NM44,311 (20,308)NM
CASH USED FOR (FROM) INVESTING ACTIVITIES6,370 (39,782)NM23,295 (56,814)NM
Proceeds from borrowings under line-of-credit agreement— — NM78,513 — NM
Repayment of borrowings — (1,090)NM(78,513)(1,272)NM
Proceeds from exercise of stock options80 7,501 (99)%351 9,575 (96)%
Repurchase of treasury stocks(21,030)(29,999)(30)%(29,334)(34,929)(16)%
Change in other financial liabilities7,808 (370)NM14,474 (748)NM
CASH USED FOR FINANCING ACTIVITIES(13,142)(23,958)(45)%(14,509)(27,374)(47)%
Effect of exchange rates changes on cash and cash equivalents(33,996)6,841 NM(50,669)(18,024)NM
Net increase in cash and cash equivalents (26,796)(30,539)(12)%47,019 1,510 NM
Net cash and cash equivalents at beginning of period589,342 520,060 13 %515,527 488,011 %
Net cash and cash equivalents at end of period$562,546 $489,521 15 %$562,546 $489,521 15 %
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid for taxes, net of refunds$(17,107)$(5,150)232 %$(25,085)$(13,582)85 %
Cash paid for interest$(261)$(369)(29)%$(626)$(736)(15)%

(1) Share-based compensation expense according to ASC 718 Compensation - stock compensation accounted for $11.5 million and $11.2 million of equity awards
compensation expense for the quarter ended June 30, 2022 and 2021, respectively, and $20.6 million and $18.0 million of equity awards compensation for the six months
ended June, 30, 2022 and 2021, respectively.


9


CRITEO S.A.
Reconciliation of Cash from Operating Activities to Free Cash Flow
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY
Change
20222021YoY
Change
CASH FROM OPERATING ACTIVITIES$13,972 $26,360 (47)%$88,902 $103,722 (14)%
Acquisition of intangible assets, property, plant and equipment(21,937)(15,663)40 %(32,794)(27,616)19 %
Change in accounts payable related to intangible assets, property, plant and equipment6,485 2,535 NM11,778 708 NM
FREE CASH FLOW (1)
$(1,480)$13,232 (111)%$67,886 $76,814 (12)%


(1) Free Cash Flow is defined as cash flow from operating activities less acquisition of intangible assets, property, plant and equipment and change in accounts payable related to intangible assets, property, plant and equipment.






























10


CRITEO S.A.
Reconciliation of Contribution ex-TAC to Gross Profit
(U.S. dollars in thousands, unaudited)


Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY Change20222021YoY Change
Gross Profit184,975 182,869 1 %368,999 361,567 2 %
Other Cost of Revenue29,550 37,364 (21)%62,443 72,076 (13)%
Contribution ex-TAC (1)
$214,525 $220,233 (3)%$431,442 $433,643 (1)%






































































(1) We define Contribution ex-TAC as a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other cost of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Contribution ex-TAC has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Contribution ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Contribution ex-TAC alongside our other U.S. GAAP financial result measures. The above table provides a reconciliation of Contribution ex-TAC to gross profit.

11


CRITEO S.A.
Segment Information
(U.S. dollars in thousands, unaudited)



Three Months EndedSix Months Ended
June 30,June 30,
Segment20222021YoY Change
YoY Change at Constant Currency (3)
20222021YoY ChangeYoY Change at Constant Currency
Revenue
Marketing Solutions$440,423 $487,465 (10)%(2)%$904,311 $970,655 (7)%(0.5)%
Retail Media (2)
54,667 63,846 (14)%(12)%101,346 121,733 (17)%(15)%
Total495,090 551,311 (10)%(3)%1,005,657 1,092,388 (8)%(2)%
Contribution ex-TAC
Marketing Solutions177,969 193,333 (8)%%364,057 385,650 (6)%%
Retail Media (2)
36,556 26,900 36 %42 %67,385 47,993 40 %45 %
Total (1)
$214,525 $220,233 (3)%7 %$431,442 $433,643 (1)%8 %











































(1) We define Contribution ex-TAC as a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other cost of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Contribution ex-TAC has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Contribution ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Contribution ex-TAC alongside our other U.S. GAAP financial result measures. The above table provides a reconciliation of Contribution ex-TAC to gross profit.

(2) Criteo operates as two reportable segments as of December 31, 2021. The table above presents the operating results of our Marketing Solutions and Retail Media segments. A strategic building block of Criteo’s Commerce Media Platform, the Retail Media Platform, introduced in June 2020, and reported under the retail media segment, is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin is expected to increase. Contribution ex-TAC is not impacted by this transition.

(3) Constant currency measures exclude the impact of foreign currency fluctuations and is computed by applying the prior year monthly exchange rates to transactions denominated in settlement or billing currencies other than the US dollar.
12


CRITEO S.A.
Reconciliation of Adjusted EBITDA to Net Income
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY
Change
20222021YoY
Change
Net income$17,674 $15,029 18 %$38,952 $38,479 1 %
Adjustments:
Financial (Income) expense(15,924)519 NM(19,954)1,237 NM
Provision for income taxes7,916 4,181 89 %18,330 14,232 29 %
Equity awards compensation expense12,020 11,669 %21,510 19,551 10 %
Research and development5,578 4,218 32 %9,545 6,714 42 %
Sales and operations2,550 3,636 (30)%5,118 6,005 (15)%
General and administrative3,892 3,815 %6,847 6,832 — %
Pension service costs264 337 (22)%539 675 (20)%
Research and development136 175 (22)%278 350 (21)%
Sales and operations39 53 (26)%79 106 (25)%
General and administrative89 109 (18)%182 219 (17)%
Depreciation and amortization expense20,141 22,491 (10)%42,285 44,345 (5)%
Cost of revenue (data center equipment)12,625 15,744 (20)%27,257 30,988 (12)%
Research and development 3,181 2,207 44 %6,474 3,960 63 %
Sales and operations3,729 3,702 %7,338 7,656 (4)%
General and administrative606 838 (28)%1,216 1,741 (30)%
Acquisition-related costs1,977 3,047 (35)%4,521 3,047 48 %
Sales and operations178 — NM178 — NM
General and administrative1,799 3,047 (41)%4,343 3,047 43 %
Restructuring related and transformation (gain) costs (1)
5,925 9,996 (41)%6,635 21,632 (69)%
Cost of revenue— — NM— — NM
Research and development1,029 4,831 (79)%1,038 6,267 (83)%
Sales and operations4,076 1,551 NM4,532 8,918 (49)%
General and administrative820 3,614 (77)%1,065 6,447 (83)%
Total net adjustments32,319 52,240 (38)%73,866 104,719 (29)%
Adjusted EBITDA (2)
$49,993 $67,269 (26)%$112,818 $143,198 (21)%

(1) For the three months and the six months ended June 2022, and June 2021, respectively, the Company recognized restructuring related and transformation costs following its new organizational structure implemented to support its Commerce Media Platform strategy:
Three Months EndedSix Months Ended
June 30,June 30,
2022202120222021
(Gain) from forfeitures of share-based compensation awards— — — (666)
Facilities related (gain) costs753 9,721 1,286 16,337 
Payroll related (gain) costs4,992 (181)4,992 4,971 
Consulting costs related to transformation180 456 357 990 
Total restructuring related and transformation (gain) costs$5,925 $9,996 $6,635 $21,632 
For the three months ended and the six months ended June 30, 2022 and June 30, 2021, respectively, the cash outflows related to restructuring related and transformation costs were $2.3 million, and $10.3 million and 3.1 million, and $16.5 million respectively, and were mainly comprised of payroll costs, broker and termination penalties related to real-estate facilities and other consulting fees.

(2) We define Adjusted EBITDA as our consolidated earnings before financial income (expense), income taxes, depreciation and amortization, adjusted to eliminate the impact of equity awards compensation expense, pension service costs, depreciation and amortization expense and restructuring related and transformation costs. Adjusted EBITDA is not a measure calculated in accordance with U.S. GAAP. We have included Adjusted EBITDA because it is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short-term and long-term operational plans. In particular, we believe that the elimination of equity awards compensation expense, pension service costs, and restructuring related and transformation costs in calculating Adjusted EBITDA can provide a useful measure for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and Adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; (b) Adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; (c) Adjusted EBITDA does not reflect the potentially dilutive impact of equity-based compensation; (d) Adjusted EBITDA does not reflect tax payments that may represent a reduction in cash available to us; and (e) other companies, including companies in our industry, may calculate Adjusted EBITDA or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted EBITDA alongside our U.S. GAAP financial results, including net income.

13


CRITEO S.A.
Reconciliation from Non-GAAP Operating Expenses to Operating Expenses under GAAP
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY Change20222021YoY Change
Research and Development expenses$(41,496)$(41,915)(1)%$(75,523)$(73,612)%
Equity awards compensation expense5,578 4,218 32 %9,545 6,714 42 %
Depreciation and Amortization expense 3,181 2,207 44 %6,474 3,960 63 %
Pension service costs136 175 (22)%278 350 (21)%
Restructuring related and transformation (gain) costs 1,029 4,831 (79)%1,038 6,267 (83)%
Non GAAP - Research and Development expenses(31,572)(30,484)%(58,188)(56,321)%
Sales and Operations expenses(99,313)(80,751)23 %(188,312)(160,105)18 %
Equity awards compensation expense2,550 3,636 (30)%5,118 6,005 (15)%
Depreciation and Amortization expense3,729 3,702 %7,338 7,656 (4)%
Pension service costs39 53 (26)%79 106 (25)%
Acquisition-related costs178 — NM178 — NM
Restructuring related and transformation (gain) costs 4,076 1,551 NM4,532 8,918 (49)%
Non GAAP - Sales and Operations expenses(88,741)(71,809)24 %(171,067)(137,420)24 %
General and Administrative expenses(34,988)(40,474)(14)%(68,324)(73,902)(8)%
Equity awards compensation expense3,892 3,815 %6,847 6,832 — %
Depreciation and Amortization expense606 838 (28)%1,216 1,741 (30)%
Pension service costs89 109 (18)%182 219 (17)%
Acquisition-related costs1,799 3,047 (41)%4,343 3,047 43 %
Restructuring related and transformation (gain) costs 820 3,614 (77)%1,065 6,447 (83)%
Non GAAP - General and Administrative expenses(27,782)(29,051)(4)%(54,671)(55,616)(2)%
Total Operating expenses(175,797)(163,140)7.8 %(332,159)(307,619)8.0 %
Equity awards compensation expense12,020 11,669 %21,510 19,551 10 %
Depreciation and Amortization expense 7,516 6,747 11 %15,028 13,357 13 %
Pension service costs264 337 (22)%539 675 (20)%
Acquisition-related costs1,977 3,047 (35)%4,521 3,047 48 %
Restructuring related and transformation (gain) costs 5,925 9,996 (41)%6,635 21,632 (69)%
Total Non GAAP Operating expenses (1)
$(148,095)$(131,344)13 %$(283,926)$(249,357)14 %

(1) We define Non-GAAP Operating Expenses as our consolidated operating expenses adjusted to eliminate the impact of depreciation and amortization, equity awards compensation expense, pension service costs, acquisition-related costs and restructuring related and transformation costs. The Company uses Non-GAAP Operating Expenses to understand and compare operating results across accounting periods, for internal budgeting and forecasting purposes, for short-term and long-term operational plans, and to assess and measure our financial performance and the ability of our operations to generate cash. We believe Non-GAAP Operating Expenses reflects our ongoing operating expenses in a manner that allows for meaningful period-to-period comparisons and analysis of trends in our business. As a result, we believe that Non-GAAP Operating Expenses provides useful information to investors in understanding and evaluating our core operating performance and trends in the same manner as our management and in comparing financial results across periods. In addition, Non-GAAP Operating Expenses is a key component in calculating Adjusted EBITDA, which is one of the key measures we use to provide our quarterly and annual business outlook to the investment community.

14


CRITEO S.A.
Detailed Information on Selected Items
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY Change20222021YoY Change
Equity awards compensation expense
Research and development$5,578 $4,218 32 %$9,545 $6,714 42 %
Sales and operations2,550 3,636 (30)%5,118 6,005 (15)%
General and administrative3,892 3,815 %6,847 6,832 — %
Total equity awards compensation expense12,020 11,669 3 %21,510 19,551 10 %
Pension service costs
Research and development136 175 (22)%278 350 (21)%
Sales and operations39 53 (26)%79 106 (25)%
General and administrative89 109 (18)%182 219 (17)%
Total pension service costs264 337 (22)%539 675 (20)%
Depreciation and amortization expense
Cost of revenue (data center equipment)12,625 15,744 (20)%27,257 30,988 (12)%
Research and development 3,181 2,207 44 %6,474 3,960 63 %
Sales and operations3,729 3,702 %7,338 7,656 (4)%
General and administrative606 838 (28)%1,216 1,741 (30)%
Total depreciation and amortization expense20,141 22,491 (10)%42,285 44,345 (5)%
Acquisition-related costs
Research and development— — NM— — NM
Sales and operations178 — NM178 — NM
General and administrative1,799 3,047 (41)%4,343 3,047 43 %
Total acquisition-related costs1,977 3,047 (35)%4,521 3,047 48 %
Restructuring related and transformation (gain) costs
Research and development1,029 4,831 (79)%1,038 6,267 (83)%
Sales and operations4,076 1,551 NM4,532 8,918 (49)%
General and administrative820 3,614 (77)%1,065 6,447 (83)%
Total restructuring related and transformation (gain) costs$5,925 $9,996 (41)%$6,635 $21,632 (69)%


15


CRITEO S.A.
Reconciliation of Adjusted Net Income to Net Income
(U.S. dollars in thousands except share and per share data, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY Change20222021YoY Change
Net income$17,674 $15,029 18 %$38,952 $38,479 1 %
Adjustments:
Equity awards compensation expense12,020 11,669 %21,510 19,551 10 %
Amortization of acquisition-related intangible assets3,614 2,936 23 %7,322 5,871 25 %
Acquisition-related costs1,977 3,047 (35)%4,521 3,047 48 %
Restructuring related and transformation (gain) costs 5,925 9,996 (41)%6,635 21,632 (69)%
Tax impact of the above adjustments (1)
(5,373)(1,821)NM(9,329)(4,572)NM
Total net adjustments18,163 25,827 (30)%30,659 45,529 (33)%
Adjusted net income (2)
$35,837 $40,856 (12)%$69,611 $84,008 (17)%
Weighted average shares outstanding
 - Basic60,240,344 60,663,301 60,488,429 60,702,780 
 - Diluted62,303,670 64,665,212 62,957,718 64,371,603 
Adjusted net income per share
 - Basic$0.59 $0.67 (12)%$1.15 $1.38 (17)%
 - Diluted$0.58 $0.63 (8)%$1.11 $1.31 (15)%

(1) We consider the nature of the adjustment to determine its tax treatment in the various tax jurisdictions we operate in. The tax impact is calculated by applying the actual tax rate for the entity and period to which the adjustment relates.
(2) We define Adjusted Net Income as our net income adjusted to eliminate the impact of equity awards compensation expense, amortization of acquisition-related intangible assets, acquisition-related costs, restructuring related and transformation costs, and the tax impact of the foregoing adjustments. Adjusted Net Income is not a measure calculated in accordance with U.S. GAAP. We have included Adjusted Net Income because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, we believe that the elimination of equity awards compensation expense, amortization of acquisition-related intangible assets, restructuring related and transformation costs and the tax impact of the foregoing adjustments in calculating Adjusted Net Income can provide a useful measure for period-to-period comparisons of our business. Accordingly, we believe that Adjusted Net Income provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Adjusted Net Income has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) Adjusted Net Income does not reflect the potentially dilutive impact of equity-based compensation or the impact of certain acquisition-related costs; and (b) other companies, including companies in our industry, may calculate Adjusted Net Income or similarly titled measures differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Adjusted Net Income alongside our other U.S. GAAP-based financial results, including net income.

16


CRITEO S.A.
Constant Currency Reconciliation
(U.S. dollars in thousands, unaudited)

Three Months EndedSix Months Ended
June 30,June 30,
20222021YoY
Change
20222021YoY
Change
Gross Profit as reported$184,975 $182,869 %$368,999 $361,567 %
Other cost of revenue as reported(29,550)(37,364)(21)%(62,443)(72,076)(13)%
Contribution ex-TAC as reported(2)
214,525 220,233 (3)%431,442 433,643 (1)%
Conversion impact U.S. dollar/other currencies21,129 — 34,908 — 
Contribution ex-TAC at constant currency(2)
235,654 220,233 %466,350 433,643 %
Contribution ex-TAC(2)/Revenue as reported
43 %40 %43 %40 %
Traffic acquisition costs as reported(2)
(280,565)(331,078)(15)%(574,215)(658,745)(13)%
Conversion impact U.S. dollar/other currencies(17,401)— (28,811)— 
Traffic acquisition costs at constant currency(2)
(297,966)(331,078)(10)%(603,026)(658,745)(8)%
Revenue as reported(2)
495,090 551,311 (10)%1,005,657 1,092,388 (8)%
Conversion impact U.S. dollar/other currencies38,530 — 63,719 — 
Revenue at constant currency(2)
$533,620 $551,311 (3)%$1,069,376 $1,092,388 (2)%


(1) Information herein with respect to results presented on a constant currency basis is computed by applying prior period average exchange rates to current period results. We have included results on a constant currency basis because it is a key measure used by our management and board of directors to evaluate operating performance. Management reviews and analyzes business results excluding the effect of foreign currency translation because they believe this better represents our underlying business trends. The table above reconciles the actual results presented in this section with the results presented on a constant currency basis.

(2) Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. See the table entitled "Reconciliation of Contribution ex-TAC to Gross Profit" for a reconciliation of Contribution ex-TAC to gross profit..





17


CRITEO S.A.
Information on Share Count
(unaudited)

Six Months Ended
20222021
Shares outstanding as at January 1,60,675,474 60,639,570 
Weighted average number of shares issued during the period(187,045)63,210 
Basic number of shares - Basic EPS basis60,488,429 60,702,780 
Dilutive effect of share options, warrants, employee warrants - Treasury method2,469,289 3,668,823 
Diluted number of shares - Diluted EPS basis62,957,718 64,371,603 
Shares issued as June 30, before Treasury stocks65,794,032 66,697,360 
Treasury stock as of June 30,(5,265,393)(6,080,008)
Shares outstanding as of June 30, after Treasury stocks60,528,639 60,617,352 
Total dilutive effect of share options, warrants, employee warrants6,874,991 8,438,680 
Fully diluted shares as at June 30,67,403,630 69,056,032 
































18


CRITEO S.A.
Supplemental Financial Information and Operating Metrics
(U.S. dollars in thousands except where stated, unaudited)

YoY
Change
QoQ ChangeQ2
2022
Q1
2022
Q4
2021
Q3
2021
Q2
2021
Q1
2021
Q4
2020
Q3
2020
Q2
2020
Clients2%0.5%21,71121,59721,74521,74721,33220,62621,46020,56520,359
Revenue (10)%(3)%495,090510,567653,267508,580551,311541,077661,282470,345437,614
Americas(4)%9%213,340194,847287,270204,428221,227203,900312,817204,618185,674
EMEA(15)%(9)%176,867193,954234,559188,354209,303212,096232,137167,800159,621
APAC(13)%(14)%104,883121,766131,438115,798120,781125,081116,32897,92792,319
Revenue(10)%(3)%495,090510,567653,267508,580551,311541,077661,282470,345437,614
Marketing Solutions(10)%(5)%440,423463,888577,962458,622487,465483,190543,262412,126381,270
Retail Media (2)
(14)%17%54,66746,67975,30549,95863,84657,887118,02058,21956,344
TAC(15)%(4)%(280,565)(293,650)(377,076)(297,619)(331,078)(327,667)(408,108)(284,401)(257,698)
Marketing Solutions(11)%(6)%(262,454)(277,800)(349,584)(276,498)(294,132)(290,873)(324,017)(243,616)(218,990)
Retail Media (2)
(51)%14%(18,111)(15,850)(27,492)(21,121)(36,946)(36,794)(84,091)(40,785)(38,708)
Contribution ex-TAC (1)
(3)%(1)%214,525216,917276,191210,961220,233213,410253,174185,944179,916
Marketing Solutions(8)%(4)%177,969186,088228,378182,124193,333192,317219,245168,510162,280
Retail Media (2)
36%19%36,55630,82947,81328,83726,90021,09333,92917,43417,636
Cash flow from operating activities (47)%(81)%13,97274,93066,01251,17926,36077,36244,08051,15633,377
Capital expenditures18%178%15,4525,56410,14515,95713,12813,78022,30212,89818,532
Capital expenditures/Revenue(1)ppt(1)ppt3%1%2%3%2%3%3%3%4%
Net cash position 15%(5)%562,546589,343515,527497,458489,521520,060488,011626,744578,181
Headcount22%7%3,1462,9392,7812,6582,5722,5322,5942,6362,685
Days Sales Outstanding (days - end of month)10 days2 days767465706664566261

(1) We define Contribution ex-TAC as a profitability measure akin to gross profit. It is calculated by deducting traffic acquisition costs from revenue and reconciled to gross profit through the exclusion of other cost of revenue. Contribution ex-TAC is not a measure calculated in accordance with U.S. GAAP. We have included Contribution ex-TAC because it is a key measure used by our management and board of directors to evaluate operating performance, generate future operating plans and make strategic decisions. In particular, we believe that this measure can provide useful measures for period-to-period comparisons of our business. Accordingly, we believe that Contribution ex-TAC provides useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and board of directors. Our use of Contribution ex-TAC has limitations as an analytical tool, and you should not consider them in isolation or as a substitute for analysis of our financial results as reported under U.S. GAAP. Some of these limitations are: (a) other companies, including companies in our industry which have similar business arrangements, may address the impact of TAC differently; (b) other companies may report Contribution ex-TAC or similarly titled measures but calculate them differently, which reduces their usefulness as a comparative measure. Because of these and other limitations, you should consider Contribution ex-TAC alongside our other U.S. GAAP financial result measures.

(2) Criteo operates as two reportable segments as of December 31, 2021. The table above presents the operating results of our Marketing Solutions and Retail Media segments. A strategic building block of Criteo’s Commerce Media Platform, the Retail Media Platform, introduced in June 2020, and reported under the retail media segment, is a self-service solution providing transparency, measurement and control to brands and retailers. In all arrangements running on this platform, Criteo recognizes revenue on a net basis, whereas revenue from arrangements running on legacy Retail Media solutions are accounted for on a gross basis. We expect most clients using Criteo’s legacy Retail Media solutions to transition to this platform by the second half of 2022. As new clients onboard and existing clients transition to the Retail Media Platform, Revenue may decline but Contribution ex-TAC margin is expected to increase. Contribution ex-TAC is not impacted by this transition.
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