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Published: 2021-03-01 06:41:15 ET
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EX-99.1 2 cdlx_form8-kx2020q4xex991.htm EX-99.1 Document

Exhibit 99.1
cdlxfy2017earningsrelimage.jpg

Cardlytics Announces Fourth Quarter and Fiscal Year 2020 Financial Results
Atlanta, GA – March 1, 2021 – Cardlytics, Inc., (NASDAQ: CDLX), a purchase intelligence platform that makes marketing more relevant and measurable, today announced financial results for the fourth quarter and fiscal year ended December 31, 2020. Supplemental information is available on the Investor Relations section of the Cardlytics' website at http://ir.cardlytics.com/.
“We are pleased to announce strong fourth quarter results that exceeded our prior guidance for both revenue and billings,” said Lynne Laube, CEO & Co-Founder of Cardlytics. “As previously announced, we look forward to welcoming Dosh’s talented team and partners to Cardlytics. Dosh’s technology is extremely complementary to the long-term financial institution integrations and substantial scale we’ve built over the past thirteen years.”
“As expected, we continued to see month over month increases in billings and revenue through the end of the year,” said Andy Christiansen, CFO of Cardlytics. “We look forward to returning to growth in 2021 and see many exciting organic and inorganic investment opportunities to support long-term growth in shareholder value.”
Fourth Quarter 2020 Financial Results
Total revenue was $67.1 million, a decrease of (3.2)%, compared to $69.3 million in the fourth quarter of 2019.
Net loss attributable to common stockholders was $(6.8) million, or $(0.24) per diluted share, based on 27.7 million weighted-average common shares outstanding, compared to a net income attributable to common stockholders of $3.4 million, or $0.12 per diluted share, based on 26.1 million weighted-average common shares outstanding in the fourth quarter of 2019.
Non-GAAP net loss was $(1.5) million, or $(0.05) per diluted share, based on 27.7 million weighted-average common shares outstanding, compared to a non-GAAP net income of $5.2 million, or $0.18 per diluted share, based on 28.1 million weighted-average common shares outstanding in the fourth quarter of 2019.
Billings, a non-GAAP metric, was $94.0 million, a decrease of (6.9)%, compared to $100.9 million in the fourth quarter of 2019.
Adjusted contribution, a non-GAAP metric, was $29.7 million, a decrease of (4.4)%, compared to $31.0 million in the fourth quarter of 2019.
Adjusted EBITDA, a non-GAAP metric, was a gain of $4.5 million, a decrease of $(2.4) million, compared to a gain of $6.9 million in the fourth quarter of 2019.
Fiscal Year 2020 Financial Results
Total revenue was $186.9 million, a decrease of (11.2)%, compared to $210.4 million in 2019.
Net loss attributable to common stockholders was $(55.4) million, or $(2.04) per diluted share, based on 27.2 million weighted-average common shares outstanding, compared to a net loss attributable to common stockholders of $(17.1) million, or $(0.72) per diluted share, based on 23.7 million weighted-average common shares outstanding in 2019.
Non-GAAP net loss was $(23.3) million, or $(0.85) per diluted share, based on 27.2 million weighted-average common shares outstanding, compared to a loss of $(1.9) million, or $(0.08) per diluted share, based on 23.7 million weighted-average common shares outstanding in 2019.
Billings, a non-GAAP metric, was $263.4 million, a decrease of (16.7)%, compared to $316.1 million in 2019.
Adjusted contribution, a non-GAAP metric, was $82.2 million, a decrease of (13.7)%, compared to $95.2 million in 2019.
Adjusted EBITDA, a non-GAAP metric, was a loss of $(7.8) million, a decrease of $(13.8) million, compared to a gain of $6.1 million in 2019.



Key Metrics
Average FI MAUs in the quarter were 163.6 million, an increase of 22.6%, compared to 133.4 million in the fourth quarter of 2019. For full year 2020, average FI MAUs were 155.8 million, an increase of 27.1%, compared to 122.6 million in 2019.
ARPU in the quarter was $0.41, a decrease of (21.2)%, compared to $0.52 in the fourth quarter of 2019. For full year 2020, ARPU was $1.20, an decrease of (30.2)%, compared to $1.72 in 2019.
Definitions of FI MAUs and ARPU are included below under the caption “Non-GAAP Measures and Other Performance Metrics.”
First Quarter and Fiscal Year 2021 Financial Expectations
Cardlytics anticipates billings, revenue, and adjusted contribution to be in the following ranges (in millions):
Q1 2021 GuidanceFY 2021 Guidance
Billings(1)
 $67.0 - $75.0$360.0 - $400.0
Revenue $47.0 - $53.0 $250.0 - $275.0
Adjusted contribution(2)
 $20.0 - $24.0 $110.0 - $125.0
(1)A reconciliation of billings to GAAP revenue on a forward-looking basis is presented below under the heading "Reconciliation of Forecasted GAAP Revenue to Billings."
(2)A reconciliation of adjusted contribution to GAAP gross profit on a forward-looking basis is not available without unreasonable efforts due to the high variability, complexity and low visibility with respect to the items excluded from this non-GAAP measure.
Earnings Teleconference Information
Cardlytics will discuss its fourth quarter and fiscal year 2020 financial results during a teleconference today, March 1, 2021, at 8:00 AM ET / 5:00 AM PT. The conference call can be accessed at (866) 385-4179 (domestic) or (210) 874-7775 (international), conference ID# 6256317. A replay of the conference call will be available through 11:00 AM ET / 8:00 AM PT on March 8, 2021 at (855) 859-2056 (domestic) or (404) 537-3406 (international). The replay passcode is 6256317. The call will also be broadcast simultaneously at http://ir.cardlytics.com/. Following the completion of the call, a recorded replay of the webcast will be available on Cardlytics’ website.
About Cardlytics
Cardlytics (NASDAQ: CDLX) uses purchase intelligence to make marketing more relevant and measurable. We partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. In turn, we have a secure view into where and when consumers are spending their money. We use these insights to help marketers identify, reach, and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns. Headquartered in Atlanta, Cardlytics has offices in London, New York, San Francisco and Visakhapatnam. Learn more at www.cardlytics.com.
Cautionary Language Concerning Forward-Looking Statements:
This press release contains "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to our financial guidance for the first quarter and full year of 2021, future growth, potential benefits of the acquisition of Dosh, and achievement of long-range goals. These forward-looking statements are made as of the date they were first issued and were based on current expectations, estimates, forecasts and projections as well as the beliefs and assumptions of management. Words such as "expect," "anticipate," "should," "believe," "hope," "target," "project," "goals," "estimate," "potential," "predict," "may," "will," "might," "could," "intend," or variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond our control.



Our actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to: risks related to the uncertain impacts that COVID-19 may have on our business, financial condition, results of operations; unfavorable conditions in the global economy and the industries that we serve; our quarterly operating results have fluctuated and may continue to vary from period to period; our ability to sustain our revenue growth and billings; risks related to our substantial dependence on our Cardlytics Direct product; risks related to our substantial dependence on JPMorgan Chase Bank, National Association (“Chase”), Bank of America, National Association ("Bank of America") and a limited number of other financial institution (“FI”) partners; the timing of the phased launch of the Cardlytics platform by U.S. Bank; risks related to our ability to maintain relationships with Chase, Wells Fargo and Bank of America; the amount and timing of budgets by marketers, which are affected by budget cycles, economic conditions and other factors, including the impact of the COVID-19 pandemic; our ability to generate sufficient revenue to offset contractual commitments to FIs; our ability to attract new FI partners and maintain relationships with bank processors and digital banking providers; our ability to maintain relationships with marketers; our ability to adapt to changing market conditions, including our ability to adapt to changes in consumer habits, negotiate fee arrangements with new and existing FIs and retailers, and develop and launch new services and features; and other risks detailed in the “Risk Factors” section of our Form 10-K filed with the Securities and Exchange Commission on March 1, 2021 and in subsequent periodic reports that we file with the Securities and Exchange Commission. Past performance is not necessarily indicative of future results. 
The forward-looking statements included in this press release represent our views as of the date of this press release. We anticipate that subsequent events and developments will cause our views to change. We undertake no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law. These forward-looking statements should not be relied upon as representing our views as of any date subsequent to the date of this press release.
Non-GAAP Measures and Other Performance Metrics
To supplement the financial measures presented in our press release and related conference call or webcast in accordance with generally accepted accounting principles in the United States (“GAAP”), we also present the following non-GAAP measures of financial performance: billings, adjusted contribution, adjusted EBITDA, adjusted FI Share and other third party costs, non-GAAP net (loss) income and non-GAAP (loss) income per share as well as certain other performance metrics, such as FI monthly active users (“FI MAUs”) and average revenue per user (“ARPU”).
A “non-GAAP financial measure” refers to a numerical measure of our historical or future financial performance or financial position that is included in (or excluded from) the most directly comparable measure calculated and presented in accordance with GAAP in our financial statements. We provide certain non-GAAP measures as additional information relating to our operating results as a complement to results provided in accordance with GAAP. The non-GAAP financial information presented herein should be considered in conjunction with, and not as a substitute for or superior to, the financial information presented in accordance with GAAP and should not be considered a measure of liquidity. There are significant limitations associated with the use of non-GAAP financial measures. Further, these measures may differ from the non-GAAP information, even where similarly titled, used by other companies and therefore should not be used to compare our performance to that of other companies.



We have presented billings, adjusted contribution, adjusted EBITDA, adjusted FI Share and other third party costs, non-GAAP net (loss) income and non-GAAP net (loss) income per share as non-GAAP financial measures in this press release. Billings represents the gross amount billed to marketers for advertising campaigns in order to generate revenue. Billings is reported gross of both Consumer Incentives and FI Share. Our GAAP revenue is recognized net of Consumer Incentives and gross of FI Share. We define adjusted contribution as a measures by which revenue generated from our marketers exceeds the cost to obtain the purchase data and the digital advertising space from our FI partners. Adjusted contribution demonstrates how incremental marketing spend on our platform generates incremental amounts to support our sales and marketing, research and development, general and administration and other investments. Adjusted contribution is calculated by taking our total revenue less our FI Share and other third-party costs exclusive of a non-cash equity expense and deferred FI implementation costs, which are non-cash costs. Adjusted contribution does not take into account all costs associated with generating revenue from advertising campaigns, including sales and marketing expenses, research and development expenses, general and administrative expenses and other expenses, which we do not take into consideration when making decisions on how to manage our advertising campaigns. We define adjusted EBITDA as our net (loss) income before income tax benefit; interest expense, net; depreciation and amortization expense; stock-based compensation expense; foreign currency gain; deferred FI implementation costs; costs associated with financing events; loss on extinguishment of debt; restructuring costs; change in fair value of warrant liabilities, net; and a non-cash equity expense recognized in FI Share. We define non-GAAP net (loss) income as our net (loss) income before stock-based compensation expense; change in fair value of warrant liabilities; change in fair value of convertible promissory notes; foreign currency gain; loss on extinguishment of debt; restructuring costs; and costs associated with financing events. Notably, any impacts related to minimum FI Share commitments in connection with agreements with certain FI partners are not added back to net loss in order to calculate adjusted EBITDA. We define non-GAAP net (loss) income per share as non-GAAP net (loss) income divided by our weighted-average common shares outstanding, diluted.
We believe the use of non-GAAP financial measures, as a supplement to GAAP measures, is useful to investors in that they eliminate items that are either not part of our core operations or do not require a cash outlay, such as stock-based compensation expense. Management uses these non-GAAP financial measures when evaluating operating performance and for internal planning and forecasting purposes. We believe that these non-GAAP financial measures help indicate underlying trends in the business, are important in comparing current results with prior period results, and are useful to investors and financial analysts in assessing operating performance.
We define FI MAUs as targetable customers or accounts of our FI partners that logged in and visited the online or mobile banking applications of, or opened an email containing our offers from, our FI partners during a monthly period. We then calculate a monthly average of these FI MAUs for the periods presented. We define ARPU as the total Cardlytics platform revenue generated in the applicable period calculated in accordance with GAAP, divided by the average number of FI MAUs in the applicable period.






CARDLYTICS, INC.
CONSOLIDATED BALANCE SHEETS
(Amounts in thousands)
December 31,
20202019
Assets
Current assets:
Cash and cash equivalents$293,239 $104,458 
Restricted cash110 129 
Accounts receivable, net81,249 81,452 
Other receivables5,306 3,908 
Prepaid expenses and other assets5,687 5,783 
Total current assets385,591 195,730 
Long-term assets:
Property and equipment, net13,865 14,290 
Right-of-use assets under operating leases, net10,764 — 
Intangible assets, net447 389 
Capitalized software development costs, net6,299 3,815 
Deferred FI implementation costs, net3,785 8,383 
Other long-term assets, net1,786 1,706 
Total assets$422,537 $224,313 
Liabilities and stockholders' equity
Current liabilities:
Accounts payable$1,363 $1,229 
Accrued liabilities:
Accrued compensation7,582 8,186 
Accrued expenses5,502 6,018 
FI Share liability37,457 41,956 
Consumer Incentive liability24,290 19,861 
Deferred revenue349 1,127 
Current operating lease liabilities4,718 — 
Current finance lease liabilities13 24 
Total current liabilities81,274 78,401 
Long-term liabilities:
Convertible senior notes, net174,011 — 
Deferred liabilities— 2,632 
Long-term operating lease liabilities9,381 — 
Long-term finance lease liabilities— 13 
Other long-term liabilities679 — 
Total liabilities265,345 81,046 
Stockholders’ equity:
Common stock
Additional paid-in capital551,429 480,578 
Accumulated other comprehensive (loss) income(192)1,312 
Accumulated deficit(394,053)(338,631)
Total stockholders’ equity157,192 143,267 
Total liabilities and stockholders’ equity$422,537 $224,313 



CARDLYTICS, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
(Amounts in thousands except per share amounts)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Revenue$67,082 $69,293 $186,892 $210,430 
Costs and expenses:
FI Share and other third-party costs38,388 38,986 109,308 118,080 
Delivery costs3,907 3,207 14,310 12,893 
Sales and marketing expense12,503 12,370 45,307 43,828 
Research and development expense5,087 2,958 17,532 11,699 
General and administration expense11,297 9,162 46,532 36,720 
Depreciation and amortization expense2,017 1,354 7,826 4,535 
Total costs and expenses73,199 68,037 240,815 227,755 
Operating (loss) income(6,116)1,256 (53,923)(17,325)
Other (expense) income:
Interest (income) expense, net(3,039)312 (3,048)(548)
Other income2,378 1,859 1,549 729 
Total other (expense) income(661)2,171 (1,499)181 
Income (loss) before income taxes(6,777)3,427 (55,422)(17,144)
Income tax benefit— — — — 
Net (loss) income(6,777)3,427 (55,422)(17,144)
Net (loss) income attributable to common stockholders$(6,777)$3,427 $(55,422)$(17,144)
Net (loss) income per share attributable to common stockholders, basic$(0.24)$0.13 $(2.04)$(0.72)
Net (loss) income per share attributable to common stockholders, diluted$(0.24)$0.12 $(2.04)$(0.72)


CARDLYTICS, INC.
STOCK-BASED COMPENSATION EXPENSE
(Amounts in thousands)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Delivery costs$283 $172 $1,181 $711 
Sales and marketing expense2,230 1,157 9,857 4,248 
Research and development expense1,200 415 4,713 1,619 
General and administration expense3,871 1,841 16,645 9,273 
Total stock-based compensation expense$7,584 $3,585 $32,396 $15,851 






CARDLYTICS, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(Amounts in thousands)
 Year Ended December 31,
 20202019
Operating activities
Net loss$(55,422)$(17,144)
Adjustments to reconcile net loss to net cash (used in) provided by operating activities:
Credit loss expense1,196 1,201 
Depreciation and amortization7,826 4,535 
Amortization of financing costs charged to interest expense312 95 
Amortization of right-of-use assets3,766 — 
Accretion of debt discount and non-cash interest expense2,486 — 
Stock-based compensation expense32,396 15,851 
Other non-cash expense, net(1,003)(570)
Amortization and impairment of deferred FI implementation costs4,598 2,869 
Change in operating assets and liabilities:
Accounts receivable(2,396)(26,018)
Prepaid expenses and other assets(65)(2,224)
Recovery of deferred FI implementation costs— 4,625 
Accounts payable16 (601)
Other accrued expenses(1,238)6,152 
FI Share liability(4,499)14,301 
Customer Incentive liability4,429 8,385 
Net cash (used in) provided by operating activities(7,598)11,457 
Investing activities
Acquisition of property and equipment(5,408)(8,277)
Acquisition of patents(76)(31)
Capitalized software development costs(4,633)(2,712)
Net cash used in investing activities(10,117)(11,020)
Financing activities
Principal payments of debt(23)(46,698)
Proceeds from issuance of convertible senior notes, net of issuance costs paid of $6,900223,100 — 
Purchase of capped calls related to convertible senior notes(26,450)— 
Proceeds from issuance of common stock10,185 91,216 
Equity issuance costs— (196)
Debt issuance costs(382)(143)
Net cash provided by financing activities206,430 44,179 
Effect of exchange rates on cash, cash equivalents and restricted cash47 101 
Net increase in cash, cash equivalents and restricted cash188,762 44,717 
Cash, cash equivalents, and restricted cash — Beginning of period104,587 59,870 
Cash, cash equivalents, and restricted cash — End of period$293,349 $104,587 




CARDLYTICS, INC.
SUMMARY OF GAAP AND NON-GAAP RESULTS
(Dollars in thousands)
 Three Months Ended December 31,ChangeYear Ended December 31,Change
 20202019$%20202019$%
Billings(1)
$93,965 $100,935 $(6,970)(7)%$263,355 $316,053 $(52,698)(17)%
Consumer Incentives26,883 31,642 (4,759)(15)76,463 105,623 (29,160)(28)
Revenue67,082 69,293 (2,211)(3)186,892 210,430 (23,538)(11)
Adjusted FI Share and other third-party costs(1)
37,430 38,290 (860)(2)104,710 115,211 (10,501)(9)
Adjusted contribution(1)
29,652 31,003 (1,351)(4)82,182 95,219 (13,037)(14)
Delivery costs3,907 3,207700 22 14,31012,893 1,417 11 
Deferred FI implementation costs(2)
958 696 262 38 4,598 2,869 1,729 60 
Gross profit$24,787 $27,100 $(2,313)(9)%$63,274 $79,457 $(16,183)(20)%
(1)Billings, adjusted FI share and other third-party costs and adjusted contribution are non-GAAP measures. Reconciliations of these non-GAAP measures to the most comparable GAAP measures are presented below under the headings "Reconciliation of GAAP Revenue to Billings" and "Reconciliation of GAAP Gross Profit to Adjusted Contribution."
(2)Deferred FI implementation costs for the year ended December 31, 2020 includes the impact of a $0.7 million write off related to certain platform features.


CARDLYTICS, INC.
RECONCILIATION OF GAAP REVENUE TO BILLINGS
(Amounts in thousands)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Revenue$67,082 $69,293 $186,892 $210,430 
Plus:
Consumer Incentives26,883 31,642 76,463 105,623 
Billings$93,965 $100,935 $263,355 $316,053 




CARDLYTICS, INC.
RECONCILIATION OF GAAP GROSS PROFIT TO ADJUSTED CONTRIBUTION
(Amounts in thousands)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Revenue$67,082 $69,293 $186,892 $210,430 
Minus:
FI Share and other third-party costs38,388 38,986 109,308 118,080 
Delivery costs(1)
3,907 3,207 14,310 12,893 
Gross profit24,787 27,100 63,274 79,457 
Plus:
Delivery costs(1)
3,907 3,207 14,310 12,893 
Deferred FI implementation costs(2)
958 696 4,598 2,869 
Adjusted contribution$29,652 $31,003 $82,182 $95,219 
(1)Stock-based compensation expense recognized in delivery costs totaled $0.2 million and $0.3 million during the three months ended December 31, 2019 and 2020, respectively. Stock-based compensation expense recognized in delivery costs totaled $0.7 million and $1.2 million during the year ended December 31, 2019 and 2020, respectively.
(2)Non-cash equity expense included in FI Share and other third-party costs and deferred FI implementation costs are excluded from adjusted FI Share and other third party costs as shown below (in thousands):
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
FI Share and other third-party costs$38,388 $38,986 $109,308 $118,080 
Minus:
Deferred FI implementation costs(1)
958 696 4,598 2,869 
Adjusted FI Share and other third-party costs$37,430 $38,290 $104,710 $115,211 
(1) Deferred FI implementation costs for the year ended December 31, 2020 includes the impact of a $0.7 million write off related to certain platform features.












CARDLYTICS, INC.
RECONCILIATION OF GAAP NET (LOSS) INCOME TO ADJUSTED EBITDA
(Amounts in thousands)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Net (loss) income$(6,777)$3,427 $(55,422)$(17,144)
Plus:
Income tax benefit— — — — 
Interest expense (income), net3,039 (312)3,048 548 
Depreciation and amortization2,017 1,354 7,826 4,535 
Stock-based compensation expense7,584 3,585 32,396 15,851 
Foreign currency gain(2,377)(1,859)(1,549)(781)
Deferred FI implementation costs958 696 4,598 2,869 
Costs associated with financing events— — — 123 
Loss on extinguishment of debt— — — 51 
Restructuring costs47 — 1,323 — 
Adjusted EBITDA$4,491 $6,891 $(7,780)$6,052 




CARDLYTICS, INC.
RECONCILIATION OF GAAP NET (LOSS) INCOME TO NON-GAAP NET (LOSS) INCOME AND NON-GAAP NET (LOSS) INCOME PER SHARE
(Amounts in thousands except per share amounts)
 Three Months Ended December 31,Year Ended December 31,
 2020201920202019
Net (loss) income$(6,777)$3,427 $(55,422)$(17,144)
Plus:
Stock-based compensation expense7,584 3,585 32,396 15,851 
Foreign currency gain(2,377)(1,859)(1,549)(781)
Loss on extinguishment of debt— — — 51 
Restructuring costs47 — 1,323 — 
Costs associated with financing events— — — 123 
Non-GAAP net (loss) income(1,523)5,153 (23,252)(1,900)
Weighted-average number of shares of common stock used in computing non-GAAP net (loss) income per share:
GAAP weighted-average common shares outstanding, diluted27,705 28,083 27,231 23,746 
Non-GAAP net (loss) income per share, diluted$(0.05)$0.18 $(0.85)$(0.08)





CARDLYTICS, INC.
RECONCILIATION OF FORECASTED GAAP REVENUE TO BILLINGS
(Amounts in millions)
 Q1 2021 GuidanceFY 2021 Guidance
Revenue $47.0 - $53.0 $250.0 - $275.0
Plus:
Consumer Incentives$20.0 - $22.0$110.0 - $125.0
Billings $67.0 - $75.0 $360.0 - $400.0




Contacts:
Public Relations:
ICR
cardlyticspr@icrinc.com
Investor Relations:
William Maina
ICR, Inc.
(646) 277-1236
ir@cardlytics.com