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Spotify says it paid South African artists R400-million last year

Published: 2025-04-04 15:43 +02:00 by Agency Staff tag: Broadcasting and Media

Spotify’s royalty payments to artists from South African and Nigeria spiked to around R1.1-billion last year.
Audio streaming giant Spotify’s royalty payments to artists from South African and Nigeria, its two biggest African markets, spiked to around US$59-million (R1.1-billion) last year as performers rode a wave of growing interest in music from the continent.

The Swedish company paid out some $10-billion in royalties worldwide in 2024. And while Africa represents only a small part of its offering, interest in African artists has ballooned, buoyed in part by internationally recognised acts like South African singer Tyla and Nigeria’s Burna Boy .

Around 250 million user-created playlists now feature at least one Nigerian artist, and 220 million contain a South African, the company said on Thursday.

And while Africa represents only a small part of its offering, interest in African artists has ballooned

“What we’re seeing is an excellent evolution around more and more midtier or up-and-coming artists making a living,” said Jocelyne Muhutu-Remy, Spotify’s MD for sub-Saharan Africa.

Nigerian artists received more than $38-million in royalties last year, more than double the 2023 figure. Royalties for South African performers reached $21 million (R400-million), up 54% year on year.

Much of that came from outside their home markets. Nigerian artists have seen a 49% increase in export growth over the past three years, while South Africa saw export growth of 104%.

Read: YouTube Premium price hike in South Africa

The number of Nigerian artists earning ₦10-million (R1.2-million), meanwhile, doubled year on year and has tripled since 2022. In South Africa, the number of those earning between R100 000 and R500 000 has doubled over the past three years. — Siyanda Mthethwa, (c) 2025 Reuters

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