Famous Brands Limited (Incorporated in the Republic of South Africa) (Registration number 1969/004875/06) Share code: FBR ISIN code: ZAE000053328 ("Famous Brands" or "the Company") Dealings in Famous Brands Shares In compliance with paragraph 3.92 of the Listings Requirements of the JSE Limited, we hereby advise the following dealings by the Famous Brands Share Incentive Scheme 2015: Name of scheme: Famous Brands Share Incentive Scheme 2015 Nature of transaction: On-market purchase of ordinary shares in Famous Brands for delivery to nominated participants whose awards vested in accordance with the Rules of the Scheme Date of transaction: 4 June 2024 Total number of shares: 10 Price per share R49.70 Total transaction value: R497.00 Date of transaction: 5 June 2024 Total number of shares: 6,209 Price per share: R49.58 Total transaction value: R307,842.22 Date of transaction: 7 June 2024 Total number of shares: 66,019 Price per share: R49.49 Total transaction value: R3,267,280.31 In compliance with sections 3.63 to 3.74 of the Listings Requirements of the JSE Limited, Famous Brands shareholders are advised of the following dealings by Famous Brands director and company secretary: Director: DP Hele Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: Off market receipt of Retention Shares awarded in 2019, 2020 and 2021 in terms of the Famous Brands Share Incentive Scheme, following the automatic vesting Class of securities: Famous Brands ordinary shares Number of securities: 27,610 Exercise Price per share: R50.73 Value of transaction: R1,400,655.30 Nature of interest: Direct beneficial Director: DP Hele Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: On-market sale of Famous Brands ordinary shares to meet income tax obligations following the above vesting Class of securities: Famous Brands ordinary shares Number of securities: 13,196 Price per share: R48.01 Value of transaction: R633,539.96 Nature of interest: Direct beneficial Director: DP Hele Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: Off market receipt of Share Appreciation Rights shares awarded June 2020 at a strike price of R34.96 in terms of the Famous Brands Share Incentive Scheme, following the automatic vesting Class of securities: Famous Brands ordinary shares Number of securities: 30,132.00 Exercise price per share: R50.73 Value of transaction: R1,528,596.36 Nature of interest: Direct beneficial Director: DP Hele Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: On-market sale of Famous Brands ordinary shares to meet income tax obligations following the above vesting Class of securities: Famous Brands ordinary shares Number of securities: 14,400 Price per share: R48.01 Value of transaction: R691,344.00 Nature of interest: Direct beneficial Company Secretary: CD Appollis Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: Off market automatic receipt of Retention Shares awarded in 2020 and 2021 in terms of the Famous Brands Share Incentive Scheme, following the automatic vesting Class of securities: Famous Brands ordinary shares Number of securities: 4,809 Exercise Price per share: R50.73 Value of transaction: R243,960.57 Nature of interest: Direct beneficial Company Secretary: CD Appollis Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: On-market sale of Famous Brands ordinary shares to meet income tax obligations following the above vesting Class of securities: Famous Brands ordinary shares Number of securities: 2,299 Price per share: R48.01 Value of transaction: R110,374.99 Nature of interest: Direct beneficial Company Secretary: CD Appollis Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: Off market receipt of Share Appreciation Rights shares awarded in 2020 at a strike price of R34.96 in terms of the Famous Brands Share Incentive Scheme, following the automatic vesting Class of securities: Famous Brands ordinary shares Number of securities: 9,687 Exercise price per share: R50.73 Value of transaction: R491,421.51 Nature of interest: Direct beneficial Company Secretary: CD Appollis Company: Famous Brands Date of transaction: 7 June 2024 Nature of transaction: On-market sale of Famous Brands ordinary shares to meet income tax obligations following the above vesting Class of securities: Famous Brands ordinary shares Number of securities: 9,687 Price per share: R48.01 Value of transaction: R465,072.87 Clearance to deal was received in terms of paragraph 3.66 of the JSE Limited Listings Requirements. Midrand 10 June 2024 Sponsor and Corporate Broker The Standard Bank of South Africa Limited