New offers focus on online shopping, small business needs, local travel and more, continuing to add value for Card Members and Merchants where it matters.
NEW YORK--(BUSINESS WIRE)-- To kick off the new year,American Express (NYSE: AXP) is introducing new offers for U.S. Consumer, Small Business and Cobrand Card Members, as well as small merchants. Designed with customers’ current needs in mind, these offers provide support to navigate the impact of the pandemic and plan for the road ahead.
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American Express Launches New Offers for U.S. Consumer, Small Business, and Cobrand Card Members and Merchants
"Last year we moved quickly to support our Card Members by delivering relevant value and services to help them navigate the uncertainties of the pandemic. As a result, we saw incredible engagement across these offers which drove increased loyalty and lower attrition levels than in 2019 across our Card Member base," said Rachel Stocks, Executive Vice President, Global Premium Products and Benefits, American Express. "As we start a new year, we’re continuing to find ways to elevate our Membership experience by adding new value to help our Card Members and small merchants make the most of their time spent at home, plan for the future, and help small businesses get back to business."
Online Shopping Perks for Consumer Platinum Card® Members
79% of consumers surveyed say they have spent significantly more time shopping online in the past 12 months than ever before and 53% indicate they plan to spend more on online purchases in 2021 than in the past, according to the Amex Trendex1.
Eligible U.S. Consumer Platinum Card Members will now see even more value when they shop online, with new offers available through June 30, 2021:
Back to Business Offers for Small Business Card Members
In 2020, many businesses invested in technology and remote working capabilities. This year, a majority (59%) of small- and mid-size businesses expect technology to be their top business expense, followed by office supplies (36%) and media & advertising (30%), according to an Amex Trendex survey of business owners and financial decision-makers4.
“As the business landscape evolves, we’re focused on designing offers and solutions that give small businesses the continued support they need to navigate these uncertain times and come out stronger,” said Courtney Kelso, Senior Vice President and General Manager, U.S. Commercial Card, Global Commercial Services at American Express. “With just over 82% of our U.S. Small Business Card Members getting back to business5, we want to reward them with offers that make sense for their business right now – such as shipping and advertising – while also setting them up for the future.”
Building on its commitment to small businesses, American Express is giving U.S. Small Business Card Members extra support to help keep their businesses moving forward. This includes:
Support for U.S. Small Merchants’ Growing Digital Presence
Last year, American Express made over $15,000 in discounts on services available to businesses to help them save on shipping, connect with customers, streamline their operations, and more. As small merchants continue to invest in their ecommerce and digital capabilities, American Express is continuing to offer multiple discounts and services for U.S. small merchants, with the most recent offers including:
Hotel, Air and Car Rental Offers for Trips Close to Home
According to the Amex Trendex1, 68% of respondents surveyed expect to take a trip in 2021 that they couldn’t take in 2020, and 28% of consumers in December reported they are planning a trip in the next 60 days.
Whenever Card Members are ready to travel – whether it’s for a staycation or nearby getaway – American Express has their backs with new offers for hotels, flights and car rentals:
Additionally, American Express will waive the American Express Travel fee on U.S. customers’ flight modifications or new bookings now through March 31, 2021 and will continue to honor travel provider policies for changes or cancellations to bookings made through American Express Travel. For information on health and safety guidelines, partner policies, and more, visit the American Express Travel COVID-19 Information Hub.
Up Next: New Cobrand Card Offers
In the coming weeks, American Express and its Cobrand partners will be introducing new limited-time offers for existingConsumer and Business Delta SkyMiles®, Hilton Honors® and Marriott Bonvoy™ Card Members — with more details to come soon.
This new value builds on Card Member’s existing benefits as well as the suite of relevant and rich Amex Offers available through the Amex mobile app or online account.
Full terms for the above offers can be found here.
Footnotes: 1: Amex Trendex data from Morning Consult poll conducted between December 7-8, 2020 among a national sample of 2,000 general population travelers with a household income of at least $70K, and defined as adults who traveled by air at least once in 2019. Results from the survey have a margin of error of plus or minus 2 percentage points. 2: Must be an eligible Card Member as of 11/1/20 3: Must be 21 years or older to consume alcohol, please drink responsibly 4: Findings are based on results of an online survey conducted among 500 small- and mid-size business owners and financial decision makers in the United States whose revenue ranges from $300K-$300M balanced across revenue, gender and region. The survey was conducted by a third-party vendor and completed between October 15-23, 2020. The margin of error (MOE) for the total sample at the 95% confidence level is +/- 4 percentage points. 5: Based on resilient (spend growth did not decline) and emerging (spend growth increasing) business Card Members from April through July 2020. 6: Eligible Business Platinum Card Members get 4 additional Membership Rewards® points on top of the 1 already earned per eligible dollar spent across five categories. Up to 80,000 points per category. Terms apply. 7: Also includes other eligible Cards, see full terms here.
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Source: American Express