"America's Favorite Ketchup" celebrates 150 years of great taste
PITTSBURGH & CHICAGO--(BUSINESS WIRE)-- Ketchup lovers have a reason to celebrate in 2019. HEINZ, maker of America's Favorite Ketchup and beloved BBQ condiments, is turning 150 years young and celebrating with a year's worth of incredible acts of ketchup. Hold on to your buns, ketchup lovers, because HEINZhas some surprises coming your way later this year.
HEINZ's Early Start
HEINZdidn't become America's go-to condiment brand overnight.
In 1869, Henry John ("H.J.") Heinz founded the brand in Pittsburgh, Pennsylvania, on his quest to do "a common thing uncommonly well." H.J. Heinz didn't just want people to taste his products' quality, but see it. He used transparent jars - rather than the brown opaque bottles commonly used at the time - to showcase his products' quality and purity.
HEINZ alsobecame one of the only food manufacturers to support the Pure Food & Drug Act of 1906, which set the precedent for other companies to maintain quality and cleanliness in their factories. Delivering unparalleled quality remains at the core of the brand's beliefs and practices.
Because of H.J. Heinz's commitment to taste and quality, he was producing over five million bottles of HEINZTomato Ketchup a year by 1906. The HEINZ brand has upheld that steadfast commitment to quality and 150 years later, approximately 650 million bottles of HEINZKetchup are sold per year.
A HEINZ Highlight Reel
From the start,HEINZhas always loved to surprise and delight its fans:
HEINZ Today
HEINZcontinues to uphold H.J. Heinz's legacy and commitment to quality in every product they put on your table by ensuring that:
HEINZ kicked off the brand's 150th Anniversary with the debut of HEINZ Ketchup Caviar, delicious tasting pearls of ketchup designed to elevate any ketchup lover's meal.
And ketchup caviar was only the beginning. (How many times have you read that sentence?). The celebration will continue throughout the year with a dedicated marketing campaign featuring TV, print, in-store, digital, social, partnerships, and PR. Stay tuned - you'll want to see what else we have to come.
Fans can follow the festivities and all things related to HEINZ's 150th year at www.heinz.com, Facebook, and Instagram.
About The Heinz Brand
Founded by entrepreneur and food quality pioneer H.J. Heinz in 1869, HEINZ has been a staple in American households for 150 years. HEINZ is best known as the maker of America's Favorite Ketchup® with 650 million bottles sold annually. The HEINZ Tomato Ketchup portfolio now includes varieties to meet every consumer taste, including Organic, Simply, and Sweetened only with Honey. HEINZ has continued its commitment to delivering great-tasting, high-quality products by expanding its family of products to include other favorites like HEINZ Yellow Mustard, BBQ Sauces, and now Real Mayonnaise. Whether it's at the local diner, at the dinner table, at picnics or at barbecues, the thick and rich taste of HEINZ can be enjoyed with family and friends at any occasion.
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Source: HEINZ