Plenty of Fish gives singles a better way to define their dating experiences with this year's terms
VANCOUVER, BC, Oct. 12, 2023 /PRNewswire/ -- Match Group Company and dating app Plenty of Fish today revealed its much anticipated annual list of dating trends, setting the stage for relationship behaviors in the year ahead. For the past seven years, Plenty of Fish has been the leader in coining viral dating trends that help to define the dating experiences of singles. Since the campaign's inception, Plenty of Fish has come up with nearly 50 terms, including past viral trends – Main Character Energy, Infla-Dating, and Hesidating – which remain timely today and continue to inspire singles as they search for "The One."
This year, Plenty of Fish polled nearly 6,000 U.S. members and found that pop culture and TikTok trends will be big in 2024, with this year's top dating trends, Rizz-Colored Glasses and Canon-Bailing, resulting from social media virality. "Rizz" is having a moment and has made its way into how singles can be drawn to a charismatic charmer, while "Canon-Bailing" is giving daters a new way to prioritize their own wants and needs in a relationship.
2024 Dating Trends that Plenty of Fish coined include:
"Our Plenty of Fish community deeply influences our annual list of trends that help singles validate their dating experiences in a light-hearted way – with the ultimate goal of helping our singles date better," said Eva Gallagher, Resident Dating Expert at Plenty of Fish. "Singles today are totally tapped into the virality of living at the intersection of social media and pop culture, so it's no surprise that 'rizz' and 'canon' are leading next year's dating trends."
Read more about dating trends and other dating-related advice on the Plenty of Fish Blog. Join the conversation on social by following Plenty of Fish on Instagram, Twitter and Facebook and using #DatingTrends and #POFDictionary.
Dating Trends Survey MethodologyNearly 6,000 U.S.-based Plenty of Fish users were polled online in August 2023. Participants were 18+, with 52% identifying as male and 48% female.
About Plenty of FishPlenty of Fish is a dating app for singles who believe in a more laid-back approach to dating, one where they get to know the heart of someone. Our mission is to connect the most singles by building low-pressure experiences where the right people take notice. Unlike many dating offerings today, Plenty of Fish prioritizes creating an authentic, welcoming environment that allows real singles to discover what they're looking for - and simply date better! Plenty of Fish was the first dating app to ban "face filters" in all profile pics and the first Match Group dating app to introduce live streaming. Plenty of Fish is a Match Group (NASDAQ: MTCH) company and is one of the largest global online dating companies, available in 11 languages and more than 20 countries.
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SOURCE Plenty of Fish