KANSAS CITY, Mo., Dec. 14, 2023 (GLOBE NEWSWIRE) -- H&R Block (NYSE: HRB) today introduced H&R Block AI Tax Assist, a generative artificial intelligence experience designed to streamline the tax preparation process for individuals, the self-employed and small business owners to file and manage their taxes confidently. The technology combines the expertise H&R Block and its tax professionals have provided since 1955 with the power and efficiency of artificial intelligence to provide real-time, reliable tax filing assistance backed by H&R Block’s 100% accuracy and maximum refund guarantees.1
“Individuals are increasingly exploring AI technologies for greater efficiency, but those tools are only reliable if developed with accurate information from trustworthy sources,” said Heather Watts, SVP of Consumer Tax Products, H&R Block. “Rather than rely on communities and search results that often are incorrect or misleading, AI Tax Assist leverages H&R Block’s trusted tax expertise and generative AI technology to empower DIYers to file how and when they want with the confidence of knowing they have expert help if needed without paying more.”
With a strong emphasis on compliance with tax laws, H&R Block AI Tax Assist leverages data from H&R Block’s world-class The Tax Institute and the experience of more than 60,000 tax professionals to answer questions regarding current U.S. and state tax laws. It is simple to use and natively in the experience, enabling individuals to ask as many questions as needed conversationally and the ability to revisit previous conversation threads. If live help is preferred, H&R Block’s tax professionals are there to assist at no additional charge.
H&R Block AI Tax Assist helps DIY customers efficiently work through the tax preparation process by assisting with:
H&R Block AI Tax Assist harnesses the power of Microsoft’s Azure OpenAI Service, and H&R Block is the only company in the tax industry to be selected by Microsoft to participate in its AI 100, an exclusive group of industry-leading companies that are prioritizing the development and deployment of solutions using Azure OpenAI Service.
“H&R Block has a long history of helping customers get the best possible outcomes at tax time,” said Zia Mansoor, Corporate Vice President, Data & AI at Microsoft. “Combining Microsoft’s state-of-the-art AI models with H&R Block’s reputation of trust and the skills of its tax professionals gives AI Tax Assist a leading edge.”
In addition to AI Tax Assist providing guidance on specific tax rules, it can answer questions about which H&R Block DIY product is best for each filing situation to aid individuals with filing returns that yield the maximum refund, guaranteed. The company offers several options for DIYers to file online, plus H&R Block AI Tax Assist and Live Tax Pro support are included at no extra charge when you file with H&R Block Deluxe, Premium or Self-Employed Online Editions.
For more information, visit HRBlock.com.
About H&R BlockH&R Block, Inc. (NYSE: HRB) provides help and inspires confidence in its clients and communities everywhere through global tax preparation services, financial products, and small-business solutions. The company blends digital innovation with human expertise and care as it helps people get the best outcome at tax time and also be better with money using its mobile banking app, Spruce. Through Block Advisors and Wave, the company helps small-business owners thrive with year-round bookkeeping, payroll, advisory, and payment processing solutions. For more information, visit H&R Block News.
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Media Contacts: Media Relations: Shayla Wilkinson, (816) 718-1448 shayla.wilkinson@hrblock.com Investor Relations: Michaella Gallina, (816) 854-3022, michaella.gallina@hrblock.comJordyn Eskijian, (816) 854-5674, jordyn.eskijian@hrblock.com