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Pega Announces Collaboration with Google Cloud to Improve Personalization in Healthcare

Published: 2021-11-03 13:00:00 ET

Organizations to beneﬁt from more holistic customer views and deeper insights to provide optimal care across healthcare experiences

CAMBRIDGE, Mass., Nov. 3, 2021/PRNewswire/ -- Pegasystems Inc.(NASDAQ:PEGA) today announced a collaboration with Google Cloud that will help improve experiences inhealthcare with better data insights and personalization. This partnership between Pega andGoogle Cloud will bring together the capabilities of Google Cloud's Healthcare Data Engine andPega's suite of intelligent healthcare solutions.Organizations will be better positioned to deliveroptimal care and health outcomes to millions of people by combining Google Cloud's eﬃcient,comprehensivedataplatformandPega'spersonalizedrecommendations.

New healthcare models have created siloed experiences for multiple audiences across departmentswithin a single organization – including members with insurance questions, authorized care givers,patientslivingwithchronicdisease,andmore.Additionally,theshifttodigitalrecordshascreatedan explosion of data that many organizations struggle to manage. These shifts have surfaced newchallenges to combine multiple data sources and take appropriate action on consumers' channel ofchoicewithtailoredcareandservice.

This partnership with Google Cloud will allow Pega's clients to conﬁgure their applications soGoogle Cloud's Healthcare Data Engine -- which enables advanced analytics and AI in a secure,compliant, and scalable cloud environment -- seamlessly works with Pega's healthcare solutions.ThesesolutionsincludePega Care Management™,Pega Customer Service™ for Healthcare,Pega Sales Automation™ for Healthcare, and Pega Customer Decision Hub™. Google Cloud's HealthcareDataEngineharmonizesdatafrommultiplesources,includingmedicalrecords,claims,clinicaltrials,and research data, providing a foundation for Pega to facilitate and optimize millions ofindividualized, data-based conversations between consumers and health organizations, includingserviceandclaimsinteractions,andcarenavigationactivities.

By aligning these technologies, healthcare organizations can make better real-time decisionsaround gaps in care and population health, gain access to better patient and member views, andimprove clinical trials. Organizations will be able to unlock their data's fullpotential to enable morepersonalized engagement, care, and services, ultimately creating better health outcomes andexperiences.

Quotes &Commentary"GoogleCloudcontinuestoseekpartnershipsthatexpandHealthcareDataEngine'scomprehensiveclinical data harmonization capabilities at scale to enable our customers to make near real-timehealthcaredecisions,"saysChrisSakalosky,ManagingDirector,USHealthcare&LifeScience,GoogleCloud."WeareexcitedtopartnerwithPegatoenablehealthcareorganizationstounlockthepower of their data to provide relevant, timely, and personalized experiences for patients, clinicians,andtheirentireorganization."

"As the healthcare industry becomes increasingly more complicated, organizations need solutionsthat cut through the complexity to provide more seamless and quality experiences for healthconsumers,"saidHaydenStaﬀord,president,globalclientengagement,Pegasystems."Clientswillbe able to maximize the impact of Google Cloud's data and analytics capabilities in combinationwith Pega's intelligent next-best-action recommendations for the most tailored care and servicepossible.Thisresultsinhappiercustomersand,mostimportantly,betterhealthoutcomes."

Supporting Resources

About PegasystemsPega delivers innovative software that crushes business complexity so our clients can make better decisions and get work done. We help the world's leading brands solve their biggest business challenges: maximizing customer lifetime value, streamlining customer service, and boosting operational efficiency. Pega technology is powered by real-time AI and intelligent automation, while our scalable architecture and low-code platform help enterprises adapt to rapid change and transform for tomorrow. For more information, please visit www.pega.com. 

Press Contact:Ilena RyanPegasystems Inc.Ilena.ryan@pega.com(617)866-6722Twitter:@pega

Alltrademarksarethepropertyoftheirrespectiveowners.

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SOURCE Pegasystems Inc.

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