--News Direct--
Chief Executive Officer, Rob Bennett, announced additions to SMB4.0’s executive team:
Craig Bida, Chief Philanthropy Officer. Craig is a Design Director with Babson College and former Executive Vice President, Corporate Social Responsibility – Social Impact at Cone Communications, an Omnicom Group agency. He is a branding and sustainability/social impact strategist with +20 years of multi-sector experience. Craig has served as strategic advisor to clients including Disney, FedEx, Kenneth Cole, Time Warner Cable, the Nature Conservancy, American Heart Association, American Cancer Society, and the Boston Museum of Science.
“This executive team is well positioned to ensure the Network of Giving Software-as-a-Service Platform is launched in the US market. Local merchants and charities need the Network of Giving platform more than ever. Together we will accelerate economic recovery at the local level across the U.S. in a way that will transcend generations,” said Rob Bennett. “The Network of Giving platform was built to tackle the crisis that small businesses and charities face in every community, every day. The platform is a new form of digital marketing enabled by the financial services industry to enhance their client’s growth and sustainability while helping communities prosper through the establishment of an unprecedented micro-donation ecosystem. The Network of Giving will help local merchants profitably grow their businesses with a measured result on marketing spend and gain valuable customer insights, while supporting local community and charitable organizations, at no cost to the customer.”
About SMB4.0
SMB4.0 LLC is committed to providing financial and social empowerment to drive positive change in communities and the world. The Network of Giving platform transforms communities and businesses by establishing an elevated standard of excellence in corporate and community social responsibility. The Network of Giving powers digital commerce with purpose by linking banking, fundraising, and marketing to inspire community contributions by businesses and consumers. The digital marketing opportunities enabled by the Network of Giving Software-as-a-Service platform for local businesses utilize rich, tokenized data to help drive business decisions with a measured result on marketing spend. This enables key analytics and empowers actionable insights from the data, providing a holistic view based on the high-value real-time information. Visit www.smb40.com.
SMB4.0
David Saalfrank
View source version on newsdirect.com: https://newsdirect.com/news/smb4-0s-ceo-appoints-executive-team-to-lead-the-network-of-giving-platform-to-u-s-market-913752424