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Notification and Public Disclosure of Transactions by Persons Discharging Managerial Responsibilities

Published: 2025-10-02 17:15:22 ET
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British American Tobacco p.l.c.
Incorporated in England and Wales
(Registration number: 03407696)
Short name: BATS
Share code: BTI
ISIN number: GB0002875804

                                British American Tobacco p.l.c.
                                        (“the Company”)

     Notification and public disclosure of transactions by persons discharging managerial
                   responsibilities and persons closely associated with them

The Company has been notified by the trustee of the British American Tobacco Share
Incentive Plan that on 1 October 2025 the following Executive Director and other persons
discharging managerial responsibilities purchased ordinary shares of 25p each in British
American Tobacco p.l.c. by way of the Partnership Share Scheme.

 1    Details of the person discharging managerial responsibilities/person closely
      associated
 a) Name                              Tadeu Marroco
 2    Reason for the notification
 a) Position/status                   Chief Executive

 b) Initial notification
                                      Initial notification
    /Amendment
 3    Details of the issuer, emission allowance market participant, auction platform,
      auctioneer or auction monitor
 a) Name                              British American Tobacco p.l.c.
 b) LEI                               213800FKA5MF17RJKT63
 4    Details of the transaction(s): section to be repeated for (i) each type of
      instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
      transactions have been conducted
 a) Description of the financial
    instrument, type of               Ordinary shares of 25p each
    instrument

      Identification code             GB0002875804
 b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                      Share Scheme – a HMRC approved Share Incentive
                                      Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Luciano Comin
2    Reason for the notification
a) Position/status                   Chief Marketing Officer

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              James Murphy
2    Reason for the notification
a) Position/status                   Director, Research and Science

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              James Barrett
2    Reason for the notification
a) Position/status                   Director, Business Development

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Jerome Abelman
2    Reason for the notification
a) Position/status                   Director, Legal and General Counsel

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Paul McCrory
2    Reason for the notification
a) Position/status                   Director, Legal and General Counsel Designate

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                  Volume(s)

                                      £39.33526                 4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Javed Iqbal
2    Reason for the notification
a) Position/status                   Interim Chief Financial Officer and Director, Digital
                                     and Information

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
c)   Price(s) and volume(s)
                                      Price(s)                 Volume(s)

                                      £39.33526                4


d) Aggregated information

     - Aggregated volume             4

     - Price                         £157.34

e) Date of the transaction           2025-10-01
f)   Place of the transaction        London Stock Exchange (XLON)


1    Details of the person discharging managerial responsibilities/person closely
     associated
a) Name                              Johan Vandermeulen
2    Reason for the notification
a) Position/status                   Chief Operating Officer

b) Initial notification
                                     Initial notification
   /Amendment
3    Details of the issuer, emission allowance market participant, auction platform,
     auctioneer or auction monitor
a) Name                              British American Tobacco p.l.c.
b) LEI                               213800FKA5MF17RJKT63
4    Details of the transaction(s): section to be repeated for (i) each type of
     instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where
     transactions have been conducted
a) Description of the financial
   instrument, type of               Ordinary shares of 25p each
   instrument

     Identification code             GB0002875804
b) Nature of the transaction         Purchase of ordinary shares under the Partnership
                                     Share Scheme – a HMRC approved Share Incentive
                                     Plan
 c)   Price(s) and volume(s)
                                        Price(s)                Volume(s)

                                        £39.33526               4


 d) Aggregated information

      - Aggregated volume             4

      - Price                         £157.34

 e) Date of the transaction           2025-10-01
 f)   Place of the transaction        London Stock Exchange (XLON)



 Name of officer of issuer responsible for making notification: Nancy Jiang

 Date of notification: 2 October 2025



2 October 2025

Sponsor: Merrill Lynch South Africa (Pty) Ltd t/a BofA Securities