Purple Group Limited (Incorporated in the Republic of South Africa) (Registration number 1998/013637/06) Share code: PPE ISIN: ZAE000185526 (“Purple Group”) DEALING IN SECURITIES BY A DIRECTOR In compliance with paragraphs 3.63 – 3.74 of the Listings Requirements of the JSE Limited, the following information is disclosed: Name of director: Mark Barnes Date of transaction: 10 February 2026 Nature of transaction: Off-market sale of Purple Group shares Number of securities: 10 000 000 Price per security: 230 cents Transaction value: R23 000 000.00 Class of securities: Ordinary shares Nature of interest: Direct beneficial Clearance to trade: Yes Mark’s intention is to start diversifying his investments and this disposal is part of his future investment plan. Johannesburg 10 February 2026 Company Secretary: CTSE Registry Services Proprietary Limited Sponsor: Deloitte & Touche Sponsor Services Proprietary Limited